3 Less-Common But Lucrative Career Paths for Entrepreneurial Graduates

Whether you are starting a business or simply looking for an industry to join, making a decision on what career path to pursue can be challenging. There are countless things to consider that will impact whether a business sector is right for you but one of the most important is room for growth and projected wages. Ultimately, we go to work to ensure financial security and so our career options often keep this in mind.

In this brief guide, we will take a look at five of the most lucrative industries where you can start a business or a career and be sure of future growth or success. Some of the following sectors require very specific qualifications, whilst others simply require soft skills so whatever your abilities, there should be an option within this selection.


Cartography is the art of mapmaking which may seem irrelevant considering how well we have mapped the world already. However, the planet is constantly changing, and the variety of maps used by businesses, governments and research firms is vast, ensuring there is still a demand for cartographers to create new maps.

Using surveys, images and geographical data, cartographers utilise technological tools to create new maps which assist in all range of industries from urban planning through to disaster management. Modern cartography usually requires a bachelor’s degree in some kind of physical science whether that be geography, surveying, geomatics or a cartography degree itself. This is an industry that can be tapped into by starting your own business or simply entering the career ladder depending on your goals.


Marketing is a universal skill that combines data analysis with psychology to guide people down a predefined path and encourage them to make a purchase or enquiry. Almost every business in the world requires marketing to succeed, whether they are advertising to make sales or running a social media account to attract new talent into the organisation. It’s this that makes marketing such an excellent career or business start-up option – it will always be in demand.

In particular, marketing managers of larger organisations can earn a very good wage whilst marketing agencies are also able to produce results with only a small number of staff, increasing the available wages depending on approach and specialisation.

Marketing requires a varied skillset including statistical analysis, writing and a good understanding of people. It’s recommended to have a degree in some area which will benefit marketing or preferably, a degree in marketing itself.


Shipbroking is a commonly overlooked industry which plays a huge role in modern economics. In short, shipbrokers connect those who want to ship products across the world with those who own the ships which can carry the product. These shipbroking services are utilised at all times of year by all manner of business, making the industry both lucrative and reliable.

The industry is dominated by vast, global organisations who already have the connections in place so it’s not recommended to start a new business in this field, however, it could make a great career path. Becoming a shipbroker doesn’t require any specific degree, making it accessible for anyone with the necessary soft skills and most shipbroking organisations run their own trainee programmes to get people into the industry.

Shipbroking is definitely worth looking at if you have the interpersonal skills and organisation required to succeed.

Whilst these three career options are some of the least spoken about, there are countless other choices that might work for a graduate looking to either start a business or begin a career. Be sure to research what is right for you, your business goals or your passions to find the right option.


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