Business

In order for your business to grow, your customer base must grow too. That doesn’t mean that customer retention isn’t important, but it often isn’t enough for those who want their business to stick around for the next ten years as opposed to fading into obscurity. Furthermore, finding new ways to grow your customer base…

By the end of the year, cybercrime will cost the world $6 trillion, and the figure will reach $10.5 trillion by 2025. In 2020, over 40% of the C-suite entrepreneurs who reported a data breach stated that human error was the second major cause. The first cause was sabotage or deliberate theft by external parties.…

Emails have come a long way since their humble beginnings to become one of the most reliable ways of marketing for both small and large businesses. Out of the many different types of digital marketing strategies available to businesses, email marketing has become one of the main ways of marketing a business and social media…

The idea of having a personal assistant might seem like a luxury for the ultra-high-flying businessmen among us, who don’t have the time to deal with the common folk – perhaps because they’re buying a yacht or firing Janine from finance as a warning to the others. But here’s the truth: Personal assistants aren’t for…

If you are running an eCommerce business, you will know just how stressful it can sometimes be. It’s definitely an industry for someone who has a passion for it. However, the internet is a generous god. Not only did it give you the chance to sell products without a premises, but it offers a lot…

Are you tired of writing content that does not show uniqueness in it? If yes, then you may be searching for some solutions to make unique content without spending half of your day on it. The fact is that there are plenty of other newbies and bloggers who are struggling through the same problem because…

If you want to start a business, but you aren’t quite sure where to start or even how to make your model efficient then you have come to the right place. Ultimately having a successful business comes down to simply avoiding the many pitfalls that new company owners face. If you want to make sure…

For the last year, some of us have been working from home in order to keep ourselves and our families safe. And while it has been great to work in our slippers, it has been tough on parents. Let’s face it, it can’t be easy trying to prepare spreadsheets while you are teaching mental maths.…

Influencer marketing has become a staple for many businesses nowadays. Once regarded as a fad taking the marketing world by storm, we now see dedicated influencer agencies and large-sum, reliable marketing budgets for influencer spending. There’s no point denying the effectiveness of influencer marketing in a digital age, but starting can be tricky. Using a…

Businesses need a lot of help, not least in terms of the legalities. Many business owners will experience a number of setbacks due to legal compliance. For any small business that is looking to become more aware of the types of legal help they need, here are the different types you will encounter. General Business…

When you have employees, you need to make sure that you are doing right by them as much as you can. It’s not always easy, but one of the things that you should be doing is educating them. Having all of the knowledge is important for an employee, and if they look like they don’t…

We don’t need to tell you just how important good relationships within an organisation are. They don’t only make our workdays fun and increase morale, but they have a tangible impact on productivity, creativity and teamwork. In fact, according to Gallup, having a best friend at the office makes employees seven times more likely to…