Social Media

Appealing to a Male Audience on Pinterest.

30th September 2014

Although the number of women using Pinterest greatly outnumbers the amount of men, there has been a demographic shift suggesting the image-based social media site isn’t just a women-only destination. In fact, in addition to major brands that are specifically reaching out to men and encouraging them to use Pinterest, representatives working directly for Pinterest…

Read More

Using Social Media To Promote Your Corporate Event.

29th September 2014

Using Social Media To Promote A Corporate Event If you’re running a corporate event, you want to make sure that your event goes as well as possible. This includes getting the right audience to the event, and may involve the need for ticket sales, sponsorships and commercial partners to make your event work. Whatever, kind…

Read More

Building Your Social Media Brand

26th September 2014

Building your brand on social media is most definitely a challenge. From how you position yourself, to building an audience, and taking the impact offline – there is a lot to think about. The first step in building your social media brand is to create your social media profiles. There are a bunch of companies…

Read More

4 ways that social media can help young entrepreneurs & business owners

25th September 2014

Despite its meteoric rise to cultural ubiquity in the last decade or so, social networking’s potential as a marketing tool is still frequently ignored, or poorly utilised. Indeed, as some larger companies have discovered time and time again, social networking presents a number of particularly unique ways to promote a particular businesses products or services;…

Read More

Selling Directly through Social Media.

23rd September 2014

There are a lot of reasons for your business to establish a presence on a variety of social media sites, but at the end of the day, you’re looking for customers and sales. To encourage those sales numbers, look to what other clever marketers are doing, namely selling products directly on social media. While the…

Read More

Social Media Week 2014: What can Social Media do for your business?

23rd September 2014

Happy Social Media Week 2014! What better excuse to talk about one thing I cant live without! Most brands now are recognising the power of social media and if you aren’t you should be. As technology grows and updates rise we are being forced into it, but it’s a good thing! Here’s why Social Media…

Read More

Rise in Social Media Causes Increase in Online Gaming…

22nd September 2014

The rise of the social networking has heavily influenced the online gaming community. According to an article on WhaTech over 200 million people worldwide play social games on platforms such as Facebook every month, and the social gaming market is expected to keep on growing. By 2019 the value of the social gaming market is…

Read More

The power of social media

22nd September 2014

There were two interesting examples of social media in action last week, quite different in scope and outcome, but equally powerful demonstrations of the power of user-generated content. The first relates to the referendum for the independence of Scotland, and the second is a response to an act of homophobic violence on the streets of Philadelphia.…

Read More

Surprising Facts About Social Media

22nd September 2014

Social media has been part of our lives now for well over a decade. But while it’s integrated into our everyday routines in almost seamless fashion, we’re left wondering if there’s anything we don’t already know about it. Pay attention to what occasionally crops up about titans like Facebook, Twitter, Instagram and the rest however,…

Read More

The world according to Facebook

22nd September 2014

It’s hard to remember what the world was like without Facebook – it was only in 2004 that it first began, but it is the platform that really defined “social media” for the world and led the way in changing how we share information, how we discuss current topics, and eliminating any distinction between “private”…

Read More

How Images Improve Your Social Media Marketing

21st September 2014

  Images are ideal. Do you use visuals in your social media marketing? Are you wondering how you can use images to take your marketing to a whole new level? The push toward visual content has plenty of anecdotal evidence—as you browse the streams on Twitter and Facebook, you’re likely to see images all over.…

Read More