Lifestyle Branding: Why Experience Matters More Than Ever

By Marketme | 9th September 2025

In today’s competitive marketplace, selling a product is no longer enough. Consumers are increasingly drawn to brands that offer experiences, tell compelling stories, and align with their values. Whether it’s fashion, food, or wellness, businesses that lean into lifestyle branding are the ones capturing long-term loyalty. The Rise of Lifestyle Marketing Lifestyle marketing has shifted…

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5 Creative Ways Companies Use Wristbands for Marketing Campaigns

By Marketme | 1st September 2025

Modern marketing is all about thinking outside the box, and brands everywhere are looking for ways to create memorable impressions. Wristbands are a tool for extending your brand’s reach, building customer relationships, and creating an experience to remember. Read on to discover five creative ways companies are using wristbands to help market their campaigns. 1.…

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Seasonality in ecommerce: sell the right things, at the right time

By Marketme | 28th August 2025

By Dave McEvoy, DMAC Media Most ecommerce retailers live and die by the same calendar. Black Friday, Cyber Monday, and Christmas dominate marketing budgets, while the rest of the year is filled with smaller, less inspired pushes. But what if retailers stopped chasing singular peaks and instead built growth around a more predictable, and profitable,…

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How Contactless Payments Can Improve Your Restaurant Business?

By Marketme | 13th April 2023

The way we store, access, and spend our money has been changing for decades now. We used to back our currency with precious metals early in our history. In the following decades, governments began issuing fiat currencies without direct commodity backing. The concept of money was revolutionised as a result. The credit card came next…

How Clean is Your Water?

By Marketme | 10th April 2023

Have you ever wondered what happens to water before it comes out of your tap? Several processes are used to clean the water before it gets to you, including filtration, through sand and charcoal followed by chemical disinfection, where chlorine is added to ensure any remaining bacteria are killed off. It also helps to keep…

How Much Does Native Advertising Cost?

By Marketme | 6th April 2023

Native advertising is a powerful tool for businesses looking to reach potential customers and grow their brands. But what’s the cost of native advertising? To help you better understand, here’s everything you need to know about how much native advertising can cost. How Much Does Native Advertising Really Cost? Native advertising is a powerful tool…

Simple Ways To Protect Your Business Premises Today

By Marketme | 6th April 2023

Protecting your business premises should always be one of your main priorities, as you could end up losing several many thousands of pounds by leaving your commercial property out in the open. There are countless risks that you can expect to encounter during an average day of trading, so it’s vital that you can take…

How Your Business Can Protect Its Most Valuable Equipment

By Marketme | 5th April 2023

Businesses can own equipment of all kinds. From computers and other office hardware to heavy machinery, a business can invest a lot of money in essential equipment. Whether big or small, the equipment needs protection to ensure it continues to work properly and can help to keep the business’s operations running. You don’t want to…

Strategies to Deal With Online Negativity

By Marketme | 3rd April 2023

In today’s digital age, it is increasingly common to receive negative feedback online. It could be in the form of bad reviews on a product or service, unprofessional images posted about you or your business, or even direct comments from people who don’t like what you’re doing. No matter how hard we try to avoid…

5 Tips for Optimising Your Vehicle Fleet Management

By Marketme | 30th March 2023

Running a commercial vehicle fleet can be costly and burdensome. Fortunately, there are lots of ways in which the process can be simplified, saving the organisation time and money, while boosting efficiencies, driver competences, and vehicle safety. Here are just five tips to optimise the management of a vehicle fleet. 1. Monitor fuel usage Optimising…

Are You Doing Enough To Build Trust In Your Brand?

By Marketme | 30th March 2023

When developing your marketing strategy, there are several key ingredients to include in the recipe for success. Brand visibility, likeability, and engagement are all vital. You must also establish interest in the products. However, it’s equally important that you get people to trust the business.  After all, research shows that 81% of consumers need to…

The Benefits of Exhibiting At a Trade Show

By Marketme | 28th March 2023

There are a million ways to attract new customers and build your brand in this day and age. As such, it’s easy to overlook trade shows. After all, they require more time and effort than the marketing techniques that you can get underway from your office. However, while you shouldn’t give up your other marketing…

How to Incorporate 2D Motion Graphics into Your Video Production Workflow

By Marketme | 21st March 2023

There’s no doubt about the fact that videos have become an integral tool for brands and businesses to engage their target audience. However, amidst so much competition out there, it can be challenging to stand out from the crowd and establish your brand’s identity. This is exactly where incorporating 2D motion graphics into your video…

The Possibility of Live Chats Using Automation

By Marketme | 20th March 2023

A live chat feature is a popular tool for customer support and engagement. In recent years, automation has become an increasingly important part of any online strategy. The live chat software available allows for meaningful conversations to be had that are still capable of resolving issues while proving an efficient and cost-effective solution for businesses.…