Social Media

10 Tips to keep Twitter clean.

20th March 2014

Leadamo Academy bases its blogs on twitter. We have covered many topics in the last year including building  twitter connections /and hashtags   for example but rarely talk about twitter as an entity. Twitter and racism; is there a connection asks Leadamo Academy? It was interesting therefore to find a study by the think tank Demos. As a knee jerk reaction…

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Developing a social media customer service strategy.

18th March 2014

Should you use social media to stay connected with your customers Leadamo Academy has suggested processes for gaining customers. But now we asking how far you have considered a social media customer service strategy. Have you integrated social media into any customer service strategy? No? Then have a look at some reasons why you should. In…

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The importance of a company twitter policy

18th March 2014

No Time to Tweet? Leadamo Academy suggests why this is big mistake in contemporary business practice and why a company twitter policy is essential. Leadamo Academy writes a lot about Twitter. For a social media platform that only allows 140 characters there is much to say. All the social media advisers wax lyrical about the…

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How do I talk to celebrities on Twitter?

18th March 2014

It is very common for any body new to Twitter to immediately follow names and brands that they recognise, indeed new accounts now are prompted to follow some of the better known faces and companies on Twitter upon sign up. Once you are aware that celebrities are using the likes of Twitter it is natural…

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Marrying Social Media to traditional Market Research.

17th March 2014

The advent of social media has thrown plethora of opportunities for marketers to uncover insights about consumers and their discussions surrounding brands, company or on any topics. Traditionally, marketers were relying on conventional research methods to obtain or gather data about consumers or on any topic. Questionnaires, surveys, interviews, focus group and other approaches were…

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Are you using Twitter correctly?

17th March 2014

Twitter now stands at over 15m users in the UK from figures produced September 2013. With this growing social media networking becoming more and more important in the everyday lives of consumers and businesses, let’s run through some useful hints and tips for Twitter: Keep your Tweets brief is you can and grab people’s attention with headline comments.…

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5 Mistakes Most Businesses Make Using Facebook.

17th March 2014

My friend and college over at Uniquely UK, Erika (she who makes divine jewellery!) recently wrote a blog post about Getting Facebook Updates and it prompted me to think about how we use Facebook as small business owners and where we all typically go wrong. Using Facebook as a promotional tool, a marketing tool is a new concept…

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Social media is great. In moderation

16th March 2014

I’m a big fan of social media. It’s a great way to keep in touch with friends, to follow events and, as a marketer, to help my clients engage with their target audience. But like any new technology, it’s been overhyped. In the 1950s it was widely assumed that we would all be driving atomic…

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Learning and Understanding Social Media.

15th March 2014

I’m writing this blog entry having spent the day at the York Railway Museum attending a S.E.O. (Search Engine Optimization) workshop and training course. In today’s fast pace of life, business owners need to try and be one step ahead of the competition. In the past, customers dug out the old yellow pages, thumbed the…

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The business case for leveraging social media in HR.

14th March 2014

“The future belongs to people who see possibilities before they become obvious” – Ted Levitt Hierarchy never appeals to me and I hate it I value flexibility, innovation and openness in my work Title or position does not matter to me as long as the organization taps my inner potential to the fullest Do not…

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What can you do if your Twitter experience fails to excite?

14th March 2014

Improve your twitter experience: Start to improve your twitter experience by removing the bread from your head! Even now I listen to those who make comments such as: ‘Twitter is for people who have nothing better to do with their lives.’ It would take too long to even précis the argument that counters this opinion.…

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Maximise Your Social Media Efforts.

14th March 2014

So what does that mean to a small business owner as well as the big corporations? What can you do to maximise your social media efforts? Work hard to maximise your social media. Don’t just post randomly on Twitter and Facebook. Leadamo Academy Fillets The Facts To Maximise Your Social Media Efforts Having a social…

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