Posts
How Web Design Companies Can Keep You Out of Trouble?
If you are a small business owner and want to improve your overall sales and profitability, it is essential to find the right web design company, which will give your website that much needed edge over the competition. A quality website will not only carry a captivating design, it will be well structured and engage…
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12 Reasons why WordPress is so popular
There are many Content Management Systems, both Free and Proprietary. Amongst all WordPress is notorious for powering the world’s most beautiful websites. Here are 10 reasons why WordPress is so popular! It’s Free The WordPress Software is written in a PHP free script and licensed from GNU. People are not required to spend even a…
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How to design a landing page for your website?
Let’s us understand first, this often confused term in words. By definition a Landing Page for a Website is a page that loads first to say a Formal Hello to the website visitor. A landing page serves well as a Call to Action (CTA) to gather user information like Name and Email address etc. For…
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How To Optimize Images for Better SEO Results
Your website may only have a few images or loads of them, however optimization is important for web pages; heading, URLS and tags or categories. People use Google Image Search and similar other search engines to find beautiful images and graphics. Same search engine rule applies here as for text irrespective of Penguin or Panda.…
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9 Must have WordPress Plugins for everyone
Beginner / Extreme Techy / Geeky or Nerdy or Buffer between the two; WordPress CMS is ultimate for everyone. A simple class notes sharing website, an E-Shop or unlimited news publishing website, everyone uses WordPress for obvious reasons. Plugins make WordPress great. Here are 9 must have plugins for every size: 1. Backup WordPress Thanks…
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Understanding the future of Content Marketing.
Have the words Content Marketing been circulating around your comms team? There’s no more producing content for contents sake, it’s time to listen to your customers and keep them on side. When I talk about Content Marketing I simply mean creating the best content you can to service your customers needs, values and behaviour. Many businesses are…
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Why Social Media is Essential for Business.
In the last 5 years we have seen Social Media change and grow. Before they were seen as a novelty for the masses to air their private life and politics, but now their importance is seen by marketers. Businesses have finally realised that Social Media is the new newspaper when it comes to advertising. Just…
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Really, it’s not just about the sky-high salary
So how long’s a piece of string? Whatever length you want to make it. Cute, and obvious. But the answer neatly illustrates why trying to explain the reasons expats choose to live and work anywhere but in their home countries is a rather futile question in the first place. The truth is expats live and…
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How to use Pinterest
I’m a visual person. My eye is immediately caught by images, colours, something that draws me in and leads me to read more, to click, to comment, or to share. I’m exactly the kind of person that Pinterest was created for. Pinterest is essentially a visual pin-board. If you are one of those people that…
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Social Media following vs Google Ranking for Business.
Just how important is your social media following and can it be as or more important than your Google ranking? Certainly in today’s fast moving and mobile internet accessing crazed environment, your presence on fast sharing social news platforms is increasing in importance, especially if you are a business. More and more internet users are…
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5 Tips for a Successful Direct Mail Campaign
Despite the growing prevalence of Internet marketing, direct mail campaigns are still proving to be as successful as ever at engaging with consumers and attracting new business. Unfortunately, a lacklustre campaign can actually be counter-productive and lead to a lack of trust and respect amongst the very people you’re trying to engage with. Following these…
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What is the value of your Social Media following?
Can you really put a valuation on the size of the following or likes you receive on social media? Every time your mobile pins to alert you of a new connection, are you simply increasing the value of your presence online? Or is it just an ego trip so you can add it in to…
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