Lifestyle Branding: Why Experience Matters More Than Ever

By Marketme | 9th September 2025

In today’s competitive marketplace, selling a product is no longer enough. Consumers are increasingly drawn to brands that offer experiences, tell compelling stories, and align with their values. Whether it’s fashion, food, or wellness, businesses that lean into lifestyle branding are the ones capturing long-term loyalty. The Rise of Lifestyle Marketing Lifestyle marketing has shifted…

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5 Creative Ways Companies Use Wristbands for Marketing Campaigns

By Marketme | 1st September 2025

Modern marketing is all about thinking outside the box, and brands everywhere are looking for ways to create memorable impressions. Wristbands are a tool for extending your brand’s reach, building customer relationships, and creating an experience to remember. Read on to discover five creative ways companies are using wristbands to help market their campaigns. 1.…

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Seasonality in ecommerce: sell the right things, at the right time

By Marketme | 28th August 2025

By Dave McEvoy, DMAC Media Most ecommerce retailers live and die by the same calendar. Black Friday, Cyber Monday, and Christmas dominate marketing budgets, while the rest of the year is filled with smaller, less inspired pushes. But what if retailers stopped chasing singular peaks and instead built growth around a more predictable, and profitable,…

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Why A Sole Trader Should Open A Business Bank Account

By Marketme | 13th April 2018

Going it alone as a sole trader has enough challenges and obstacles to overcome before you even consider all the financial aspects of running a business. However, by considering a separate bank account from the outset this will immediately position you for operating more efficiently. Although it is not a legal necessity for a sole…

Ways To Boost Your Income Without Getting A Second Job

By Marketme | 13th April 2018

When you start to feel the pinch and realise your money isn’t going quite as far as you need it to, most people tighten their belts and try to cut their expenses down as much as they can. Unfortunately, this will only ever go so far, and unless you wildly overspend each month, you’re unlikely…

Creating a Healthy Company Environment

By Marketme | 13th April 2018

There is no denying the importance of having a healthy company environment. This is one of the most vital elements in terms of engaging and motivating your employees. But, how do you achieve this environment? How do you ensure that all team members feel accepted, encouraged, and happy, and that they are operating to high…

Gaining Recognition From The Target Market

By Marketme | 10th April 2018

When it comes to creating a successful business, your best bet is to gain recognition from the target market. That means you have to not only attract potential customers but also build on your reputation so that those potential customers have more of a reason to consider buying products and services from you. Recognition is…

Doing Business From Your Mobile Phone

By Marketme | 4th April 2018

Recent developments in technology have resulted in the majority of people owning some sort of smartphone. Generally, we focus on how these improvements and high-tech pieces of technology can help to improve our personal lives. We can communicate with our loved ones more easily. We can access up-to-date news at any given time of the…

How Digital Marketing Offers Better ROI over Traditional Marketing

By Marketme | 31st March 2018

As technology becomes more essential in our daily lives, almost everyone is turning to the digital world for information and personal interactions. Each day, magazines are folding, and newspapers are increasingly becoming online publications. These changes have significantly affected the marketing industry. Many businesses struggle with deciding whether to continue conducting their marketing activities the…

3 Modern Ways To Market Your Products Online

By Marketme | 30th March 2018

When it comes to selling your products online, it’s safe to say that you’ve covered all of the more traditional bases that are available to you. From creating a website to starting an email newsletter, it’s important that you’re working on different tactics to market yourself. However, have you tried these three more modern ways…

5 Things You Can Do To Improve Your Office Productivity

By Marketme | 22nd March 2018

Are you worried that your office isn’t as productive as it could be? Worry no more. There are lots of things you can do to improve office productivity, and here, we’re going to give you 5 ideas that could totally change the way your office works. Read on to learn more!   Invest In Stand…

Review: John Lowe’s Darts Arcade

By Oliver Walkey | 19th March 2018

John Lowe’s Darts Arcade comes equipped with 10 mini games, Spiral, Honeycomb, Heroes & Villains, Stone Face, Trapped, On The Wire, Burst, Sweet & Sour, Reveal and Smack A Bull. So, who’s John Lowe firstly as many into their gaming apps may not be too familiar – Here is a man that many regard as…