Once you realise how time consuming managing your social media accounts really is, you will need to look at varied social media management platforms to help with the likes of scheduling posts and tidying up following on your accounts etc. I am sure that you will have heard of HootSuite, Sendible, SproutSocial or MarketMeSuite but…

It will not suprise many that there are fake accounts on all social media platforms and this number is increasing as more and more people realise the full potential that the likes of Twitter and Facebook hold for business and network marketing. It is said that around 5% of Twitter accounts are fake, this may…

We are quite sure that many of you using Social Media frequently look at rival accounts of those accounts of your close connections and why how those with high followers have managed to get others to follow them with such success? Let’s look at a few key pointers to increase your following on social media…

Twitter – 10 fun facts. 1) The platform was supposed to be named ‘Twttr’, before they settled on ‘Twitter.’ 2) Every second there are 10 tweets that mention Starbucks! 3) Barack Obama’s victory tweet was retweeted over 800,000 times – the highest number of retweets ever recorded! 4) The average Twitter user has 208 followers…

Social marketing trends for 2014 1)      Videos – Videos are likely to continue as a top social marketing trend into 2014. With the new video feature on Instagram, it has become popular for brands to create short films showcasing different trends, events and promotions. As social media audiences are now used to this, it is…

Optimizing Social for Business Social media is a prevalent and highly discussed topic. Many businesses attempt to use social for business, but fall short of their expectations because they don’t develop a strategy. When used correctly, social media channels can boost your visibility and help you generate new leads. 1. Don’t Assume Every Platform is…

How does Twitter make its money? Twitter has recently been valued at around $10bn. This massive figure has come from the vast amount of users which has grown so rapidly in the past few years. The majority of its revenue comes from marketing. Companies can promote an account, a tweet, or a trend. This means…

Chefs on social media Cooking is a great way to link cultures and bring people together. Everyone likes to learn a little more about different recipes and traditions that they can indulge in themselves! Social media allows these connections to be made and chefs to share their work with everyone across the World! So how…