Lifestyle Branding: Why Experience Matters More Than Ever

By Marketme | 9th September 2025

In today’s competitive marketplace, selling a product is no longer enough. Consumers are increasingly drawn to brands that offer experiences, tell compelling stories, and align with their values. Whether it’s fashion, food, or wellness, businesses that lean into lifestyle branding are the ones capturing long-term loyalty. The Rise of Lifestyle Marketing Lifestyle marketing has shifted…

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5 Creative Ways Companies Use Wristbands for Marketing Campaigns

By Marketme | 1st September 2025

Modern marketing is all about thinking outside the box, and brands everywhere are looking for ways to create memorable impressions. Wristbands are a tool for extending your brand’s reach, building customer relationships, and creating an experience to remember. Read on to discover five creative ways companies are using wristbands to help market their campaigns. 1.…

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Seasonality in ecommerce: sell the right things, at the right time

By Marketme | 28th August 2025

By Dave McEvoy, DMAC Media Most ecommerce retailers live and die by the same calendar. Black Friday, Cyber Monday, and Christmas dominate marketing budgets, while the rest of the year is filled with smaller, less inspired pushes. But what if retailers stopped chasing singular peaks and instead built growth around a more predictable, and profitable,…

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The Benefits of Workforce Management Software

By Marketme | 15th August 2017

The business face of the UK has been changing for some time. According to data gathered by the FSB, small businesses accounted for 99.3% of all private sector companies in the UK in 2016 and 99.9% were recognised as small or medium-sized (SMEs). Running a small business is no easy task. With reference to an article published…

The rise of Pharmacy2U changing healthcare in the UK

By Marketme | 14th August 2017

Pharmacy2U is based in Leeds, West Yorkshire, only trades within UK markets and was founded by Chairman Andy Hornby, over 15 years ago. It partners with 300 UK NHS GP surgeries and averages £20 million in annual sales. It also partners with a sister company, Chemist Direct for health and beauty products. So, how does…

The Japanese Way: A Different Take on Marketing

By Marketme | 14th August 2017

That market research is vital for your business is an understatement; we spend amounts on it every year and actually waste quite a bit of money on poor research. When the research is poorly conducted and you can’t seem to get the market right at all, it’s time to take a giant step out of…

‘Finding The Right Blogging Platform For Your Business’?

By Marketme | 13th August 2017

If you’re thinking of using content marketing in order to bring new leads to your business, define your brand or impart your unique knowledge and experience to the masses then a blog should be the cornerstone of your marketing campaign. In the age of widespread smartphone usage, people are engaging with more and more online…

Five Signs Your IT Support Team is Brilliant

By Marketme | 11th August 2017

Like most companies, you rely heavily on your IT support guys to keep everything moving along and to leap into action to sort it all out when trouble rears its, well, troublesome head. Most often, businesses have an in-house IT support crew, but increasingly enterprises are seeing the benefits of outsourcing this help from companies…

5 Marketing Tips for Manufacturing Companies

By Marketme | 11th August 2017

No matter what business you’re in, marketing is still essential. Manufacturing businesses are no exception to this rule. Even when you’ve built your business upon loyal custom and word of mouth, it’s still important to let other people know you’re in business and have lots to offer. Online marketing is one of the easiest and…

Benefits of Having Plants in the Office

By Marketme | 10th August 2017

Every employer should add plants to the office setting. Numerous scientific studies show that plants in the office have both physical and psychological effects. Plus, plants do not cost much and can easily be added to the decorative budget, even going for large artificial plants can create a similar effect and you won’t have to…

Mobile Gambling: Tips to Play like A Pro

By Marketme | 9th August 2017

You can’t deny the fact that mobile casinos are the next era of online casino gaming. Mobile Gambling has taken over the online casinos in very short period of time. Mobile casino is the choice of players because of its easy accessibility. You can play them anywhere, anytime whether you are travelling, stuck in the…

What Certifications Do Your Business Need?

By Marketme | 9th August 2017

Traditional industries like accounting, management and teaching have always held professional certification in high regard, allowing professionals to expand their skill set and further their career. Certification can open new prospects and employment opportunities. Now, in our digitally-connected society, professional certifications play a vital role in demonstrating the digital skills and knowledge of your employees…

Fantastic Features That Attract The Right Employees

By Marketme | 8th August 2017

Businesses are always on the lookout for new and exciting workers. Indeed, they have to be because it is the staff who take the company to the next level. However, it won’t come as a surprise to hear that many businesses don’t hit the brief when they recruit. As a result, they end up hiring…