The Power of Content Creation in Life Sciences Marketing

By Marketme | 16th October 2025

In the life sciences world, trust, clarity and credibility are everything. Unlike many other B2B sectors, your audience isn’t made up solely of decision-makers, it includes scientists, clinicians, regulators and technically knowledgeable professionals. Your marketing therefore needs to be far more than persuasive; it must be accurate, evidence-based and thoughtful. Effective content creation, often supported…

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10 Essential Commercial Property Management Services You Need

By Marketme | 15th October 2025

Managing a commercial property requires a combination of strategic planning, efficiency, and attention to detail. From tenant management to compliance, every task plays a vital role in maintaining profitability and property value. Whether you own an office complex, retail unit, or industrial site, professional management ensures smooth day-to-day operations. In this article, we’ll explore the…

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Why Human Connection Still Wins in a Digital Business World

By Marketme | 15th October 2025

Business has changed a lot over the past decade, and some things are better, and some are worse (as is always the case when things change, of course). Today, we’ve got emails replacing letters, messages replacing meetings, and a good Wi-Fi connection can do what entire offices used to. So the fact is that technology…

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By Marketme | 30th October 2014

Many would agree that the world we live in is becoming increasingly smaller and faster with modern day technology available to most people at their finger tips. We know the progress of the internet, social media and mobiles and mostly during our busy lifestyles, we are carrying around these modern day marketing / communication methods…

What is the key to customer retention?

By Marketme | 27th October 2014

A business’s longevity and the quality of its customer relationships are often inextricably associated, so it’s no revelation that corporations are always re-evaluating how best they can hold onto their clients. And although there are always conditions of scale, there are some fundamental values of keeping your customers that can be applied to any business.…

Types of Word of Mouth Marketing

By Marketme | 27th October 2014

There are two types of word of mouth; immediate and ongoing. Both types are invaluable to brands but certain types are more important for certain products. Immediate Word of Mouth Immediate word of mouth takes place when you pass on information soon after you have learnt it, for example you see an advert for a…

The age of open source branding.

By Marketme | 27th October 2014

It is a bitter pill for many brand managers to swallow. It may even sound absurd but truth is stranger than fiction. No longer are brand managers in control of the brand but the consumer. Welcome to the brave new world of social media ushering in the power shift from marketers to consumers. It is…

9 Must have WordPress Plugins for everyone

By Marketme | 26th October 2014

Beginner / Extreme Techy / Geeky or Nerdy or Buffer between the two; WordPress CMS is ultimate for everyone. A simple class notes sharing website, an E-Shop or unlimited news publishing website, everyone uses WordPress for obvious reasons. Plugins make WordPress great. Here are 9 must have plugins for every size: 1. Backup WordPress Thanks…

How To Optimize Images for Better SEO Results

By Marketme | 26th October 2014

Your website may only have a few images or loads of them, however optimization is important for web pages; heading, URLS and tags or categories. People use Google Image Search and similar other search engines to find beautiful images and graphics. Same search engine rule applies here as for text irrespective of Penguin or Panda.…

How to design a landing page for your website?

By Marketme | 26th October 2014

Let’s us understand first, this often confused term in words. By definition a Landing Page for a Website is a page that loads first to say a Formal Hello to the website visitor. A landing page serves well as a Call to Action (CTA) to gather user information like Name and Email address etc. For…

12 Reasons why WordPress is so popular

By Marketme | 26th October 2014

There are many Content Management Systems, both Free and Proprietary. Amongst all WordPress is notorious for powering the world’s most beautiful websites. Here are 10 reasons why WordPress is so popular! It’s Free The WordPress Software is written in a PHP free script and licensed from GNU. People are not required to spend even a…

How Web Design Companies Can Keep You Out of Trouble?

By Marketme | 26th October 2014

If you are a small business owner and want to improve your overall sales and profitability, it is essential to find the right web design company, which will give your website that much needed edge over the competition. A quality website will not only carry a captivating design, it will be well structured and engage…

Do SEO tactics have a shelf life

By Marketme | 26th October 2014

SEO changes at a fairly rapid pace and the challenge for most businesses is to keep up with the latest developments in order to ensure a steady stream of traffic to a website. In order to make this task easier and to help increase competitiveness, SEO tactics that offer businesses the chance to get ahead…