How social media can help your business.
Lots of businesses we speak to are unsure about what social media can do for them and what returns they can get from it. All businesses have some form of marketing strategy, but sometimes social media doesn’t form a part of this, as it is a fairly new phenomenon and businesses often don’t see the…
How to improve your social media pages.
If you have already got social media pages set up for your business and you want to improve the look and activity on them but need some ideas, then this blog post is for you. Below are some tips that we have brought together to help you freshen up your pages! Update your images Consider changing your profile or…
The secrets to making the most of your social media profiles.
If you feel like your social media pages for your business are not doing enough, but you’re not really sure how to change it, here are some of Inovision’s top ways to make the most of your profiles. Be active If you are frequently posting from your company page, people will see this as an…
How can businesses use social media?
If you have a business but are not quite sure whether social media will help you with it, this blog post will show you how social media is being used by businesses now and how it could help you. CommunityGetting all of your customers to come together on a site because of a shared interest…
Dear Unemployed Grad, Get Hired Using Social Media!
What can’t we find on the Web? From researching for your final psychology paper to finding job opportunities, the Web is the ultimate resource for finding information on well, anything. Employers also rely on the Web for information–information being you. They’re using social networking sites as recruitment tools for learning about potential candidates. College students…
5 reasons your business should be on social media.
Are you hearing people around you saying that your company should be on social media? Are you perhaps considering having a social media presence but don’t yet understand what benefits it can have for your company? If this sounds like you, then this post will give a run down of the main reasons social media…
Why you should pay attention to your social media analytics.
If you have a company social media page, you may or may not have already seen that you can check the analytics of some of these pages. This blog post will look at why these analytics are important and why you should be keeping an eye on them. Not all social media platforms have analytics built in…
Top tips for using #Facebook for business.
This is the first post in our series of ‘top tips’ posts, which will give you the best ways to use each social media platform to your advantage. This one will look at Facebook, and through the coming weeks, we will be discussing Twitter, LinkedIn, Pinterest, YouTube and Google+. So here are our top 5 tips for Facebook… Fill…
Top tips for using #Pinterest for your business.
This second post in our series of ‘top tips’ posts shows you the best ways to use Pinterest for your business. Make your own images The majority of pins (over 80%) on Pinterest are repins –this is pinning of images that someone else has pinned (not original images). While repinning other pins to your boards is good and increases your…
The tricks of broadening your reach over social media for free!
Sometimes, when businesses have set up their social media accounts, they ask us ‘what happens now?’. After setting up your account, making it look good and posting some updates, you need to increase your followers and how many people see your posts so that your company is having the reach it deserves. This post will…
How do I know which social media site is best for my company?
I have seen articles and listened to webinars recently which suggest that business owners who are not sure which social media sites to use for their business should start with the sites that they are most familiar with and which they enjoy using. Yes, this will make using the site for your business easier, but if it does not…
How to use social media better than big brands.
A recent article showed that a significant amount of big brands are not using social media as they should be for their audience. This got us thinking that small companies can often be better than big brands when it comes to customer service and knowing what their customers want. Here, I will look at how…