Social Media

5 ways to use social media to sell more effectively

17th April 2014

A new financial year means a new start right? You’re looking for new prospects, new business and new deals. Everyone starts a new year with the best of intentions to make this year the best one yet. On a professional level, we want this year to be our most profitable and there will be a…

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What are the basics of an effective social media campaign?

17th April 2014

When I talk to customers about how we make Facebook and Twitter effective tools to further their brand I find that the answer is very simple. RELEVANCE! What is the point in posting campaigns that have nothing to do with your company or what you are trying to market? Relevant marketing is Content Marketing. I…

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Advantages of using a Freelancer for social media

17th April 2014

  Social media marketing has become an integral part of our daily business strategies, especially in today’s modern technological age.   However to be really successful and utilise social media to its full potential, you must be able to do it alongside your full time job, or not bother at all. First of all if…

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True Networking or Buying Followers.

17th April 2014

So often you see adverts to buy followers for Social Networks on various sites for a price. It’s a method which some users apply to swell their following but very much paints a false picture and highlights a lack of a good, professional and honest Social Media strategy. One of the greatest benefits about Social…

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Facebook as a news source.

16th April 2014

We all know that Facebook is a great source of social communication and coordination. For ten years I have used it to privately chat with friends, plan birthday parties, view family photos and just generally stay in touch with people who I would not otherwise see. However, recently, I have found a new use for Facebook…

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What you need to know about Facebook’s crackdown on SPAM.

16th April 2014

Whether we love them or hate them, Facebook’s updates are all designed to improve the experience of its users. Next on their target list was the Pages posting huge amounts of Spam. This is the stuff that users have been hiding from their news feed and complaining to Facebook about. These have been defined in three…

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6 Things not to do on Twitter.

16th April 2014

If someone’s following you on Twitter, you have some amount of responsibility to behave in a certain way. Mis-behaving will have your followers abandoning you in droves and kind seriously harm your reputation. So make sure you’re not doing any of these: 1. Talking like a child It’s always an interesting experience when someone finds…

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Social Media: Uniting Local Businesses.

15th April 2014

Social Media: Uniting Local Businesses At Polar we love working with local businesses, to help them create a brand image to boost sales and beat competitors. Your brand image is incredibly important to how your company is perceived and Social Media has now become the best way to get that image seen. Based in Great Baddow, in Chelmsford,…

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How to use and activate the new Twitter layout.

14th April 2014

So, Twitter has had an update and it looks brilliant. I thought I’d produce a quick video on how to use the new update to find more customers and increase your market share. How to use the new #Twitter layout #update and how to increase your market share http://t.co/2d9fmiScZH pic.twitter.com/qdUN4seNvZ — Devon Digital Design (@DevonDigitalD)…

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Klood University – A Beginner’s Guide to Making Great Content.

13th April 2014

We really mean it when we say that Content is King. Successful companies operating in the realms of social media are like buzzing cafes, except their version of content is of course, their coffee. They serve fresh coffee daily, they attract the crowds and they continue to serve up the good stuff. Resulting in a…

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How to Host a Twitter Party.

13th April 2014

Holding a Twitter Party can be a great way to engage with your audience on a subject that is of interest to you or them. It can even be used to leverage opinion or gather audience information. The key is to pick a topic that will get your audience joining in. However there is more…

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