Social Media
Connecting the Dots Between Social Media & Retail
Many retail businesses are struggling against the threat of online shopping. And now more than ever, it’s vital that store owners take action. Driving footfall into your store is key, of course. But fighting against the Internet and social media is foolish. Using it to increase visitors to your store is critical. But the big…
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Amazing Reasons Your Business and The Smartphone Should Be Best Friends
If you really want to do right by your company, you need to team your business up with smartphones. This is one of the healthiest and most productive relationships your company will ever enter into, and here are some reasons why. Pixabay E-Commerce is Big What’s the biggest emerging area of modern business? The answer…
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How to Use Social Media to Market a Trading Company
There isn’t a marketer alive who doesn’t know about the power of social media when promoting a business of any kind, but the thing is, do new trading companies understand just how effective social media can be in bringing traders to their brokerage? If you are starting a trading company of any kind, especially in…
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How can mobile marketing help to boost your social media?
It would be next to impossible to go through a day in the Western world and not see multiple people checking up on their social network on a smartphone. Smartphone social media usage in America alone, for 2013, came in at 97,900,000 active users, and popularity is only growing; forecasts from the same source indicate that,…
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Social media is one of the most powerful, versatile, and far-reaching tools
Social media is one of the most powerful, versatile, and far-reaching tools the modern business owner has in their promotional arsenal. So why are so many Facebook pages and Twitter business accounts fallow wastelands with no engagement? Despite the accessibility and low bar to entry with social media, many business owners don’t know how…
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Online Marketing – Everyone’s Gone Social
No matter where you turn or what type of business you are running, it is important to understand just how beneficial social media marketing can be. Most of the developed world and a good portion of developing countries are online and where are they most of the time? That’s right, on Facebook, Twitter, Instagram and…
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Why Facebook isn’t growing as fast as Twitter, Snapchat and Instagram
As time goes by, social media users are asking for different things. They tend to be younger (with 95.5% of 18-24 year old’s having some form of social media account) and want cleaner, more user friendly platforms to interact with. This means that sites like Facebook and Skype are losing their audience to places like…
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Successful examples of social media marketing strategies
In just a decade, social media has quickly become one of the most valuable tools in the marketer’s arsenal. By using precise techniques to target specific audiences, businesses have gained an invaluable way to open up a two-way communication with their target markets. So with a few examples from online authors to casino gaming sites,…
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