Social Media

Managing a community – 3 things you should know

26th January 2014

I’ve been working as a community manager for over 5 years now, and managing my own team for the last year. During that time I’ve seen a lot of changes, both in general community and social media management, and the general idea of what a community manager is. Throughout those changes, however, a few things…

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Social Media Expectations for 2014 #3

24th January 2014

Prior to 2014 kicking in I highlighted on my blog that I had 4 expectations for social media in the new year & that I would delve a little further into each of them throughout January. You can read the first 2 posts here & here & this is the third, all about Google+. My…

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How to Ensure Repurposing Content is Worthwhile.

23rd January 2014

A controversial topic amongst marketers globally is the idea of reworking or moulding an existing piece of content, be it blog, video or infographic into another form or media type to re-distribute. There are those that coin this concept as ‘lazy’ however, I  quite disagree. Why wouldn’t you, where possible save time and energy on…

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Tips for art centres and museums on social media:

23rd January 2014

Tips for art centres and museums on social media: There are various ways museums advertise, such as through newspapers and online advertising. However, in order to reach the younger generation, they need to target them through a more modern device – social media. Social media is a great way for people to express their creative…

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The Social Media and Blogging Combo.

22nd January 2014

Social media and blogging go hand in hand. This is undeniable and makes a combination of the two crucial to the success of anyone looking for an effective online presence. Facebook currently has 1.19 billion users and there are roughly 500 million on Twitter. What an audience; what a reach for your business. But, although…

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One surefire way to get your startup noticed through social media.

21st January 2014

Being a startup is much like playing a game of Snakes and Ladders – you can progress on your way, step by painful step, or you can jump a few levels with a good ladder. Of course there are snakes to watch out for too but that’s not an issue when you are starting at…

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Twitter tools part 1: Manage and know your followers.

21st January 2014

Twitter is great, you can have lots of followers and follow lots of people. You can share content with them and engage. But wait, do you take care of everything? Do you still know who you follow and why? I think you don’t know, because it’s usually growing so fast. You tweet for a few…

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“This ain’t the movies” – 13+ age limit a requirement NOT a recommendation on Facebook

21st January 2014

You know when you go to watch a movie, such as The Parent Trap, or Harry Potter and the Philosophers Stone you are greeted with that screen that recommends Parental Guidance for viewers under the age of 13? And then you as a parent use your discretion as to whether your teen is mature enough to watch that…

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#SBS and why if treated right can do wonders!

21st January 2014

Going back to the start of my experience on social media I was more used to LinkedIn and never thought of Twitter as a tool for the business. If not for a conversation with a client, the fab Becs McNeill @becsmcneill instilling some insight during a 1-2-1 that I created a profile and went from…

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IMPACT, What We Are Not Measuring in Social

21st January 2014

The buzzword on everyones lips these days seems to be ‘Social’. No matter where we go or who we talk to, we are encouraged to be ‘Social’ and if we’re not being ‘Social’ then we are an outsider, to be scorned and taunted, a little like being back at school! Social is great and to…

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TV and Twitter – #Abuse or #Banter.

20th January 2014

TV and Twitter – #Abuse or #Banter – by Anthony Smith-Chaigneau The Eurovision Song Contest whether you like it or not is one of those annual events that is very divisive. Some people claim it is the best three hours of television in Europe each year, others state that it is an annual cringe-fest best…

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business networking in 2022

Building Your Target Audience on Social Media – Steps to Take:

19th January 2014

Social media, when used correctly for business leads to high value interactions such as a tool to drive traffic and to find news leads to convert sales. Now that social media is in full swing, it is a chance for many new to it and those who haven’t yet made an impact to start investigating…

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