Assembling The A-Team For Your Business
Given that employees are the most important asset at any company’s disposal, building the best team is an ongoing priority. Whether you’re just stepping into the world of business or want to improve your current situation, staffing should be the first point of focus. Here are five simple steps to unlocking the best results…
Marketing Ideas For Retail Businesses
Over the past year, many retail businesses have suffered losses due to fast fashion and online shopping. Keeping your retail store afloat is all about having a good brand reputation and being able to adapt to new technology. Digital marketing is key in retail in 2019 and it is definitely going to be something you…
7 Ways To Promote Your Business Online For Free
If you start your own brand, you would need to promote it in any way possible. At the beginning of your startup, you will not have the money needed to hire someone who can do marketing. But there are so many effective ways to make your company grow up for free. Nowadays technology makes things…
How to choose a domain that will grow your brand
A domain name is your identity online. It is how your customers recognize and find you on the internet. A right domain name is more than just a web address; it is a crucial factor that decides how impactful your online presence is. You must select the right domain name as it directs people to…
Fantastic Green Advice For SMBs
Startups have a lot on their plate, but one thing they shouldn’t miss out on at the buffet table is green technology. Going green is an excellent equaliser as it caters to the customer’s needs and raises awareness of the brand. Also, it boosts loyalty – people are fickle, but not when it comes to…
Secure A Promotion In 3 Simple Steps
If you have been in the same role for the past few years, you might be feeling a little stuck in a rut. Being able to perform your duties blindfolded and with your hands tied behind your back can lead to you feeling dissatisfied in your role. It’s all too easy to bury your head…
How To Design A Beautiful, Functional, and Timeless Outside Spaces
The exterior of your home says a lot about you. When guests come to your home, they first see the outside space and can already guess what inside looks like. Don’t allow your perfect interior to look less just because your exterior space looks chaotic. Do you have a picture of what you want your…
Give Your Customers ‘The Feels’ (Novel Ways To Garner Positive Regard For Your Business)
There are two ways of thinking about marketing. The first is as a megaphone, that is all about you shouting about how great you are. The second and more subtle, yet no less effective way to approach marketing your business is based on creating a positive emotional experience. A tactic that will help you to…
Unconventional Ways to Improve Workplace Productivity
The productivity of an employee usually deteriorates as the day goes by that they get to a point where they are fully exhausted. Therefore, as an employer, it is essential to have various tactics that help improve productivity at your workplace. Here are unconventional ways to improve workplace productivity. Give them their Freedom Many employers…
ReputationDefender Explains the Importance of Proactive Online Reputation Management
By far the best way to manage your online reputation and avert a PR crisis is to adopt a proactive approach. Actively building a positive online reputation at all times reduces the amount of negative coverage you attract, and helps prevent any bad press you do get from gaining traction. Not only does this reduce…
5 ways to make your meetings more productive
Meetings are one of the most important aspects of any business – adding structure to the daily routine and creating a platform from which employees can share ideas, thoughts and concerns with one another, or new clients can be wooed and placated where necessary. However, it’s quite easy to waste time in a meeting, particularly…
Advanced Tips on How to manage Off-page SEO (and why it’s important)!!
SEO or search engine optimization is a complicated and continuous process. It comprises a lot of tasks. Besides optimizing website contents, you have to give importance to what is happening outside the website. If you do not perform off-page SEO, there are chances for your website to lose its ranking. One of the important off-page…