Public Relations vs Media Relations Will The Twain Ever Mix?
“Mr. Gin, allow me to introduce Mr. Vermouth. Don’t shake hands now; you will never mix.” That old adage in the Bartender’s Bible may refer to Martini, but the words could easily be changed so it applies to public relations and media relations. You see, the two appear to be synonymous to the untrained eye,…
Social Media and how it has grown in the last 10 years.
We are now in the age of Social Media and my how it has grown in 10 years. As a business if you aren’t on one of these sites you are missing out on serious traffic and a lot of opportunities to market your products Take a look back in 2005, with YouTube just getting…
How to Become a Digital Marketing Rockstar
Are you hurtling along the vocational path you dreamed of as a kid? If you’re anything like the vast majority, the answer to that question is a resounding no, as the pressure to find a “real” job inexorably takes precedence over visions of a circus performer career. Indeed, rather than taming lions, joining Nasa or…
Tips for choosing Different Design Elements of your Website
Even if you’ve hired a really great web developer, designing your website in terms of its physical appearance can be tough; because of course…it’s mainly up to you! To take some of the hassle out of doing so, it’s a good way to split it up into the main categories that make up your website’s…
Why we should all be blogging.
So…… almost two weeks into the New Year and I’m sticking to my goal of writing at least 4 blog posts a week. And I have to say I’m actually enjoying it. It’s making my brain work hard and it’s definitely testing my writing skills. I’m getting some great feedback and I’ve noticed a small…
Things to think about when moving your Business to London
Relocating a business can be tough venture, especially as there are so many things to consider before you can take the plunge. When it comes to relocating to London, there are other things to think about too. Here are some of the main considerations for when preparing to start a new business life in London!…
Creative Social Media Campaign Ideas for Gift Shops.
Running social media campaigns for a gift shop should be a no brainer. Ever since the first virtual sheep was given on Facebook, gifting and social media have gone hand in hand. As a gift shop owner though, you want your to encourage customers to be giving more than a virtual sheep! The first place to start…
How CV Library’s head of SEO uses Leaderboards for positive ROI.
Rise lets you become a loved community leader and improve your website’s SEO ranking at the same time. Rise, the universal scorekeeping service, has now been used many times in a way that has helped brands and organisations to become a well-loved leader of a community and at the same time improve the SEO ranking…
A marketing solution that is literally staring you in the face?
Yep, that’s right… You use Social Media for your business but do your customers know that you are on Instagram or Twitter? If you own a Hair Salon or Barbershop then a solution is staring you in the face. Let us introduce you to Mirrortag™ a revolutionary and cost effective marketing solution for your business…
Come on, social media isn’t that hard!
I had a meeting with a client today who wants to raise his profile online. So far we’ve worked on his LinkedIn profile, set up a LinkedIn Company page and re-written the content on his website and got him blogging. It’s all looking really good. So where to next. Well, as his target market is…
What exactly is #SEO and how can SEO help your Business?
What is SEO exactly? “Search Engine Optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine’s “natural” or un-paid “organic” search results” Source: Wikipedia. The business of SEO is growing as more and more businesses understand the need to be seen online and with more…
Was social media a success for you in 2014? What’s in store for 2015?
How successful was Social Media for you in 2014? And what have you planned for 2015? We can all safely say that social media has played a big part in marketing during 2014 and this has really gone from strength to strength as the year has progressed. We can not now go a day without…