Lifestyle Branding: Why Experience Matters More Than Ever

By Marketme | 9th September 2025

In today’s competitive marketplace, selling a product is no longer enough. Consumers are increasingly drawn to brands that offer experiences, tell compelling stories, and align with their values. Whether it’s fashion, food, or wellness, businesses that lean into lifestyle branding are the ones capturing long-term loyalty. The Rise of Lifestyle Marketing Lifestyle marketing has shifted…

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5 Creative Ways Companies Use Wristbands for Marketing Campaigns

By Marketme | 1st September 2025

Modern marketing is all about thinking outside the box, and brands everywhere are looking for ways to create memorable impressions. Wristbands are a tool for extending your brand’s reach, building customer relationships, and creating an experience to remember. Read on to discover five creative ways companies are using wristbands to help market their campaigns. 1.…

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Seasonality in ecommerce: sell the right things, at the right time

By Marketme | 28th August 2025

By Dave McEvoy, DMAC Media Most ecommerce retailers live and die by the same calendar. Black Friday, Cyber Monday, and Christmas dominate marketing budgets, while the rest of the year is filled with smaller, less inspired pushes. But what if retailers stopped chasing singular peaks and instead built growth around a more predictable, and profitable,…

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The 4 Things That Can Make Your Business Fail Instantly

By Marketme | 1st November 2022

Failure is the motivator that pushes most of us along. When we fear failure, this will spark us to be more dynamic and effective. When our businesses face failure or we worry that we’re not able to gain enough traction to build profit, the challenges alone can run us into the ground. There are certain…

What You Need To Know Before Opening A Store

By Marketme | 29th October 2022

Opening a store is a huge responsibility. You have to manage customers and finances, build products that people want and keep your team in line. In person retail can be especially tricky, but with a few helpful tips you can start up your store with confidence. In a post covid climate in which most shopping…

Power Cut Safety Tips for Small Business

By Marketme | 28th October 2022

As business owners, we plan for all kinds of issues from workplace accidents and injuries to cash flow problems. One thing that we often forget to think about, however, is the possibility of a power cut. Power cuts can cause a lot of damage to the average business if that business has not planned ahead.…

How To Build A Reliable Team To Support Your Business

By Marketme | 28th October 2022

Are you in the middle of boosting your business? Then you’re going to need to bring in the right talent for your small company. And yes, that’s going to be a little challenging! Hiring is one thing, but knowing what kind of team you need for company results is another. Which is why you need…

Learning How To Modernise Your Small Business In 3 Simple Steps

By Marketme | 28th October 2022

With the many advances and adaptations that break onto the market each and every year, it’s so important that you can take the time to update and modernise your operations so that you can meet constantly evolving customer needs and surpass their expectations. Learning how to change your small business with the times is so…

How to Find a Career That You Love

By Marketme | 25th October 2022

Many people dread Sunday nights and the thought of going back to work the next day. Lots of workers dislike their jobs, and as many as 70 percent of employees are dissatisfied at work. Finding yourself in a career you do not enjoy can leave you feeling trapped. Everyone needs to earn money to pay…

Learning How To Update Your Business & Boost Modernisation

By Marketme | 24th October 2022

It’s important to note that continually failing to stay up to date as a business will have a massive impact upon your success. You need to take the opportunity to evolve and grow with the times, keeping up with your customers’ changing needs just as other big brands do. Making the mistake of sticking with…

How to Make Your Business More Secure from Day to Day

By Marketme | 21st October 2022

Business security is not something that you can afford to overlook. When you don’t take the relevant steps to secure your business correctly and provide the security oversight that needs to be in place, you make it much easier for criminals who might want to target your compnay. And of course, these days you need…

Are Letter Light Boxes Any Good?

By Marketme | 20th October 2022

You may have seen this product around, and like myself been curious about its effectiveness, would this cool light really deliver what I wanted? First of all, let me quickly explain what you get, the Lightbox comes with a combination of 90 letters, numbers and emojis. There is a limit to the amount of words…

Tips on Attracting and Keeping the Best Recruits

By Marketme | 19th October 2022

Interviewing, recruiting, and training new recruits is not cheap. So, it makes sense for any business to employ the best people and retain as many of them as they can. But how do you do this? Luckily there are many different strategies and methods you can implement to ensure that you attract talent and keep…

Oktoberfest Celebrations

By Marketme | 18th October 2022
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Manchester Union Brewery has launched a new limited edition Oktoberfest Beer – Oktober. Oktoberfest is a day of celebrations, to enjoy, delicious food, festive music and of course, a mighty selection of beer. To add to that selection, Manchester Union Brewery has released their new limited edition lager with a modern twist on the classic…