Lifestyle Branding: Why Experience Matters More Than Ever

By Marketme | 9th September 2025

In today’s competitive marketplace, selling a product is no longer enough. Consumers are increasingly drawn to brands that offer experiences, tell compelling stories, and align with their values. Whether it’s fashion, food, or wellness, businesses that lean into lifestyle branding are the ones capturing long-term loyalty. The Rise of Lifestyle Marketing Lifestyle marketing has shifted…

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5 Creative Ways Companies Use Wristbands for Marketing Campaigns

By Marketme | 1st September 2025

Modern marketing is all about thinking outside the box, and brands everywhere are looking for ways to create memorable impressions. Wristbands are a tool for extending your brand’s reach, building customer relationships, and creating an experience to remember. Read on to discover five creative ways companies are using wristbands to help market their campaigns. 1.…

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Seasonality in ecommerce: sell the right things, at the right time

By Marketme | 28th August 2025

By Dave McEvoy, DMAC Media Most ecommerce retailers live and die by the same calendar. Black Friday, Cyber Monday, and Christmas dominate marketing budgets, while the rest of the year is filled with smaller, less inspired pushes. But what if retailers stopped chasing singular peaks and instead built growth around a more predictable, and profitable,…

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How Startup Businesses Can Reduce Labour Expenses

By Marketme | 20th August 2022

New businesses have loads of expenses to deal with, and unless you’re running a one-man show, labour costs are one of those. Already established companies usually have strong budgets for recruiting and retaining top talent – something that is often too expensive for a startup. In fact, labour expenses are one of the biggest costs…

3 Factors That Negatively Impact Your Social Media Engagement

By Marketme | 20th August 2022

Since the introduction of social media, the online community has been abuzz with activity. This excitement drew in small businesses and explains why SMEs include social media in their marketing activities. Statistics indicate that 57% of small businesses in the UK are using it and reaping the benefits. One vital thing, however, is that engagement…

4 Steps To Improve Your Business Online Presence

By Marketme | 20th August 2022

The focus of every business is to make a profit. It is through its profits that a business thrives, giving it the ability to fulfil its other goals. However, to make handsome profits, you need customers. In today’s era of advanced technology, you can reach thousands of potential customers in a twinkle of an eye.…

Making Life Purchases When Running a Business: What To Remember

By Marketme | 19th August 2022

The tasks associated with running a business are overwhelming, to say the least. One of the biggest problems so many entrepreneurs and business owners are having now is making big purchases in their life. Purchasing a home is something that many people are struggling with right now. But what are the things we have to…

How to Make Sure You’re Using Social Media in a Healthy Way

By Marketme | 17th August 2022

In our fast-paced, constantly-connected world, it is more important than ever to make sure you are using social media in a healthy way. That means being aware of the risks and taking steps to protect yourself from them. This goes for individuals and businesses alike. No matter what you are doing on social media, you…

Maximising Safety In Any Workplace Environment

By Marketme | 16th August 2022

Achieving and maintaining a safe workplace will guarantee greater health and safety for your employees. Ensuring the workplace is safe and people avoid incidents will ensure that you can avoid disputes, medical issues, and unhappy team members. It is very simple to maximise workplace safety with the right knowledge. Taking on these business tips to…

Ways Technology Can Enhance Your Business

By Marketme | 16th August 2022

Technology has come a long way in the past few years and is no longer just a luxury for businesses. Technology is now an essential part of business operations for most companies. However, if you’re not using technology to its fullest potential, you miss out on opportunities to grow your business. In this blog post,…

5 Ways That Digital Signage Could Work for Your Business

By Marketme | 11th August 2022

If you’re looking for ways to boost your brand and make it stand out from the crowd, digital signage could be the perfect solution. With so many competing companies, even in the smallest of niches, companies should do everything they can to make a statement and impression on their customers. With that in mind, consider…

5 Ways to Give Your Busy A Cutting Edge

By Marketme | 11th August 2022

In today’s fast-paced world, it is more important than ever to stay ahead of the curve. If you want your business to succeed, you need to be constantly innovating and evolving. Here are four ways to keep your busy cutting edge: 1) Constantly learn and educate yourself; The world is constantly changing and evolving, and…

Budget Wars – Now is the time to make the most of your spend

By Marketme | 10th August 2022

Iain Seers is the CEO at RightSpend Iain has over 25 years in the advertising, production and consulting industry, managing various marketing disciplines across different business sectors. At a time where even the UK Government has a view on marketing spend, Iain holds the view that a long term advantage can be gained from analysing…