Marketing

That market research is vital for your business is an understatement; we spend amounts on it every year and actually waste quite a bit of money on poor research. When the research is poorly conducted and you can’t seem to get the market right at all, it’s time to take a giant step out of…

No matter what business you’re in, marketing is still essential. Manufacturing businesses are no exception to this rule. Even when you’ve built your business upon loyal custom and word of mouth, it’s still important to let other people know you’re in business and have lots to offer. Online marketing is one of the easiest and…

You’ve got your website set up and looking just the way you like it. The analytics are confirming that visitors are drilling ever-deeper into your content toward that all important buy-it-now button. Then your boss pings you an email asking how many landing pages you’ve got live. If you don’t have any at all, then…

It’s bizarre to think that it wasn’t really all that long ago when the idea of having a website for your business was considered something of a luxury. It seemed as though the only businesses that had any real need for a website were incredibly large companies and those who specifically did their business online.…

Being a contractor can be hard work, but it does come with a few upsides like getting to chose the work you do, not having to answer to anyone as you make your work! The hard parts do tend to outweigh the good parts though, the long hours of doing very exhausting work, and when…

Starting up your own digital marketing agencies can be one of the most rewarding things you will ever do according to Gareth Bull! This fast-growing industry is a constantly expanding and changing. Now is the perfect time to start your own marketing agency. In a study conducted in 2017, it was found that 93% of…

If you own a small business, you need to use internet marketing. Growing a business online is so important as it helps you gain so much visibility in the modern world. Keeping that in mind, here are the four cornerstones of internet marketing for small businesses. Read them, take the info on board, then apply…

It’s almost impossible for any business to thrive without a good website. Even if you don’t sell products or services online, having an online presence is often one of the best ways to attract your target audience. Everyone has smart phones and they Google everything from where they should eat and which shops to visit,…

Creating your own website can be rewarding, but it can also be difficult, especially with security becoming a primary concern amongst online bloggers and entrepreneurs. While online publishing software and content management systems (CMS) like WordPress make it easier for both experts and novices to operate a website, users can still run into configuration and security issues…

You’re on a blog about digital marketing, so it’s likely that you’ve heard of SEO at some point. But it may not be something you’re completely sold on. To some people, ‘SEO’ just sounds like another buzzword; another item in the long lists that articles, motivational speakers, and business advisors often throw at budding entrepreneurs,…