Lifestyle Branding: Why Experience Matters More Than Ever

By Marketme | 9th September 2025

In today’s competitive marketplace, selling a product is no longer enough. Consumers are increasingly drawn to brands that offer experiences, tell compelling stories, and align with their values. Whether it’s fashion, food, or wellness, businesses that lean into lifestyle branding are the ones capturing long-term loyalty. The Rise of Lifestyle Marketing Lifestyle marketing has shifted…

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5 Creative Ways Companies Use Wristbands for Marketing Campaigns

By Marketme | 1st September 2025

Modern marketing is all about thinking outside the box, and brands everywhere are looking for ways to create memorable impressions. Wristbands are a tool for extending your brand’s reach, building customer relationships, and creating an experience to remember. Read on to discover five creative ways companies are using wristbands to help market their campaigns. 1.…

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Seasonality in ecommerce: sell the right things, at the right time

By Marketme | 28th August 2025

By Dave McEvoy, DMAC Media Most ecommerce retailers live and die by the same calendar. Black Friday, Cyber Monday, and Christmas dominate marketing budgets, while the rest of the year is filled with smaller, less inspired pushes. But what if retailers stopped chasing singular peaks and instead built growth around a more predictable, and profitable,…

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Car Tyre Tips That Everyone Can Follow

By Marketme | 7th November 2019

Looking after your car’s tyres is something that is essential if you want to be safe on the road. Unfortunately, there are many motorists who believe that their annual service and MOT is the only time they will need to consider their tyres. Although your mechanic will carefully inspect your tyres at this time, an…

Old-School Marketing Strategies That Shouldn’t Be Forgotten

By Marketme | 6th November 2019

Thanks to the power and reach of the internet, many business owners have stopped placing their focus on old-school marketing strategies, and concentrate on digital methods instead. And to be honest, there is a need for this. For any business to survive in the modern world, it is vitally important to follow the marketing trends…

The Nature Of Thoughts And Work Performance

By Marketme | 4th November 2019

How learning about the nature of your thoughts can improve work performance – Empire Fighting Chance share their tips on gaining mental resilience and how this can help you and your workplace. The award-winning mental health charity Empire Fighting Chance are well known for their outstanding work with disadvantaged young people – enabling many to return…

3 Ways You Can Improve Your Delivery Service

By Marketme | 4th November 2019

You may be surprised to find that the delivery service you provide is a core aspect of the business. Whether you’re working from home or you’re a corporate giant, the delivery service is important. It all boils down to the final impression you’re leaving your customers with. The delivery part of a small business can…

Millennials As Target Audience For High-End Fashion

By Marketme | 4th November 2019

Millennials are a curious bunch. As a generation, they’re certainly the most informed, arguably the least intense and definitely the most fluid in sexuality and beliefs. They’re a demographic of their own, and luxury brands are taking notice of how they consume goods in their own specific ways. Millennials are older than you may originally…

Health and Safety is an Investment-Not a Cost

By Marketme | 2nd November 2019

Deciding on what to invest in for your business used to be simple– you would spend X amount on new equipment or a new building, which would increase the profits to Y. Then came the digital age that changed everything. The focus shifted to investments in software and processes that proved to be harder to…

5 Ways To Improve Your Dropshipping Business

By Marketme | 1st November 2019

Dropshipping paves the way for small business entities and even individuals to earn a decent sum without having to deal with hefty warehouse management. However, it’s vital to get yourself equipped with ample market knowledge before you set foot in this industry. The foremost thing is to find a reliable print-on-demand company like Printful UK…

Free Online Tools To Help Your Business

By Marketme | 31st October 2019

When you’re starting a new business, it can cost a fortune. There are so many expenses, and you might have to wait a while before you see a return. However, ‘it’s not all doom and gloom as there is a load of free tools available online, which can help you in your business, and you…

Considerations To Make Setting Up As A Self-employed Trades Person

By Marketme | 30th October 2019

So, you’ve completed your qualifications in a particular trade and you’re raring to go. YOu have two options, search for employment within an already existing company or go in alone and start a business as a self-employed tradesperson. Although both can be rewarding becoming self-employed is often the overall goal for any tradesperson. It can…