Lifestyle Branding: Why Experience Matters More Than Ever

By Marketme | 9th September 2025

In today’s competitive marketplace, selling a product is no longer enough. Consumers are increasingly drawn to brands that offer experiences, tell compelling stories, and align with their values. Whether it’s fashion, food, or wellness, businesses that lean into lifestyle branding are the ones capturing long-term loyalty. The Rise of Lifestyle Marketing Lifestyle marketing has shifted…

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5 Creative Ways Companies Use Wristbands for Marketing Campaigns

By Marketme | 1st September 2025

Modern marketing is all about thinking outside the box, and brands everywhere are looking for ways to create memorable impressions. Wristbands are a tool for extending your brand’s reach, building customer relationships, and creating an experience to remember. Read on to discover five creative ways companies are using wristbands to help market their campaigns. 1.…

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Seasonality in ecommerce: sell the right things, at the right time

By Marketme | 28th August 2025

By Dave McEvoy, DMAC Media Most ecommerce retailers live and die by the same calendar. Black Friday, Cyber Monday, and Christmas dominate marketing budgets, while the rest of the year is filled with smaller, less inspired pushes. But what if retailers stopped chasing singular peaks and instead built growth around a more predictable, and profitable,…

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Top 5 Tips for Ensuring Lone Work Safety

By Marketme | 28th August 2017

As a business owner, you’re not just focused on generating as much profit as possible. You also need to take care of your resources, and that means you also need to look out for the welfare of your employees. This is especially important when you have situations wherein an employee has to work alone. Lone…

Recent Key Shifts in Approaches to Branding For Small Businesses

By Marketme | 28th August 2017

2017 has seen some great insight into what makes for successful branding strategies for small businesses and while because it is a fast moving niche it is vital to constantly re-evaluate your approach, by following some of these trends and sometimes even taking a leap to set your own you can become a real mover…

The 5 Key Steps To Creating A Killer Blog Post

By Marketme | 28th August 2017

When you’re trying to pull together a successful blog for your business, you can often find yourself wanting to know exactly what makes a strong blog post. After publishing post after post and not getting the traction that you were hoping for, you might be wondering what the secret really is. Well, although there’s no…

Social Media holds the News Headlines of today

By Marketme | 27th August 2017

People are hungry for news outside of the traditional press, this creative and mostly non politically biased content is found on social media. With the modern smartphone now a main stay and adopted everyday consumer gadget, more and more people are becoming amateur journalists. Anyone with a photo and / or video recording device can…

3 hacks for marketing an office property

By Marketme | 25th August 2017

When you’re refurbishing an office property to sell or rent, it’s worth thinking about which features are unique selling points. Many of us spend the majority of our waking hours in offices. And progressive companies are sold on the fact that an ambient environment is conducive to staff wellbeing and productivity — and boosts the…

Six Simple Steps To Blog Post Success

By Marketme | 22nd August 2017

Each year, blog writing becomes even more of a workable enterprise. In years gone by, anyone who dreamt of making it big by posting online was laughed down by sceptics. And, it’s easy to see why. For the most part, blogging has never been a sure way to earn a living. You might’ve gotten some…

Introducing The Superhero Workforce

By Marketme | 21st August 2017

A working environment is home to a variety of different personalities and skills. There will always be people that you get along with more than others, but there is no denying that the people you work with either make it a bearable or tedious experience. The warehouse management specialists PeopleVox understand just how important it…

The Importance of Market Research for B2B Companies

By Marketme | 18th August 2017

Market research is a large part of every successful business. However, none of which benefit as much as B2B Companies. This is since they are working together to gain separate benefits. With this said and keeping in mind that the abbreviation ‘B2B’ stands for business to business, it is no wonder why Market Research is…

The Smart Guide To Small Business Finance

By Marketme | 16th August 2017

If there is one thing that all businesses are concerned about, it’s money. It doesn’t matter how big or successful a company is, money is always a factor that should be taken seriously. The truth of the matter is, that for your business to be successful, you need to be clued up when it comes…

Getting Into E-Commerce: Setting Up Your Own Fashion Brand Online

By Marketme | 16th August 2017

Have you ever found yourself searching high street stores and the deep, dark depths of the internet searching for a specific item of clothing, only to realise that it’s something that you’ve imagined or thought up yourself? After hours reeling through frequented fashion blogs, flicking back through pages of those glossy high fashion mags and…