The Krafted Connex: This Summer’s Must Have Travel Gadget

By Marketme | 8th July 2025

This handy and multi-purpose tool from Krafted can connect all kinds of tech for charging and data. It has USB-C, USB-A, Micro USB and Lightning connectors. Connex is a pocket-sized, travel friendly gadget which keeps you connected on the go. Connex offers a seamless and streamlined way to charge and connect a variety of gadgets,…

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The Hidden Factor Alejandro Betancourt López Uses to Predict Energy Market Winners

By Marketme | 27th June 2025

The sustainable energy revolution has fundamentally altered competitive dynamics across global markets, yet many promising technologies continue to struggle with commercial viability. This disconnect between technological advancements and market success reveals a critical gap that forward-thinking investors, such as Alejandro Betancourt López, have identified as central to the energy sector’s transformation. Recent analysis from the…

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How Tech‑Startup Accountants Unlock Sustainable Growth

By Marketme | 12th June 2025

In today’s fast-paced innovation economy, tech startups are born every minute—driven by brilliant ideas, hungry teams, and venture-capital firepower. But amidst the buzz of product launches, coding sprints, and user growth hacks, one critical function often gets relegated: accounting. Without solid financial foundations, even the most promising tech startups can lose runway, miss funding deadlines,…

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Everything You Need to Know About E-commerce Shipping

By Marketme | 30th August 2016

As a small business owner, you work hard to ensure your customers have the best possible shopping experience during each stage of the transaction. All businesses know that in order to be successful, customer satisfaction is everything. However, there’s one part of the customer experience you have very little control over – delivery. Did you…

Important Considerations To Make When Hiring New Employees

By Marketme | 30th August 2016

Employees are the backbone of your business. A successful company will have hard-working, passionate employees who keep business operations running smoothly. To fill your business with the right people, you’ll want to take some time when it comes to the employment process.   Don’t just hire the first person available. Ensure you find the right…

Why Data Is Your Ally In The Fight For Higher Email Click Through Rates

By Marketme | 30th August 2016

Right now there’s an interesting trend developing in the world of email marketing. Email open rates have increased substantially. According to Epsilon, they’ve gone from 22.4 percent in 2010 to over 30.8 percent today. That’s great news for companies that depend on email marketing to sell their brand. Unfortunately, however, click through rates have declined.…

Winter Worries: Get Your Business Ready for Colder Weather

By Marketme | 30th August 2016

Colder weather can disrupt a business. It could even stop usual operations if adverse weather means equipment isn’t working, or people can’t get to work. Preparing your company for the winter can help to prevent any issues that might arise. You can’t prevent it from snowing or make the road conditions better, but you can…

Turn Website Visitors Into Customers For Your Business

By Marketme | 26th August 2016

If you run a business selling products or services, a website is a crucial part of generating business. Sites can be used to advertise your services, promote your company’s name and gain visitors.   Many company websites bring in plenty of traffic, but not enough stick around long enough to become customers. There’s no point…

4 Services Your Business Should Be Outsourcing

By Marketme | 26th August 2016

These days, the word ‘outsourcing’ has negative connotations because it’s simply seen as a way for larger companies to take advantage of cheaper labour costs overseas. This is just a part of the picture though. Outsourcing is usually done on a local level, and is essential in enabling smaller companies to compete in competitive industries.…

What Does It Take To Create A Brand That Stands Out & Becomes A Hit?

By Marketme | 24th August 2016

It’s no secret that the key to success as a startup is effective marketing. However, what a lot of businesses struggle with is finding the marketing solutions that are affordable and effective. As well as, a good fit for them. To create that winning marketing formula that leads to your company standing out, it takes…

In Business, Product Presentation Really Matters

By Marketme | 24th August 2016

Startups are always after the secret sauce that turns a company from nothing to international success. The common wisdom is that the secret sauce doesn’t exist. Each business, we’re told, has to find its own way and something that works in its own unique circumstances. But is that always true? What about presentation and design?…

Investors At XTrade Europe and Investment Forecast

By Marketme | 23rd August 2016

Online XTrade Europe investors look pretty much relaxed these days, which is strange, especially when we know the situation on the global market. The fact is that risks grow every single day, but it seems nobody cares about it. Maybe it is all because of relatively steady values of risks indexes (City index and Barclay…

Knowing your niche: How to market a ‘select’ product

By Marketme | 23rd August 2016

A niche product can prove difficult to market, which is why it’s so important you take some time to understand how to get your brand and product out there to the right audience. If you have a ‘select’ product, here are some tips on marketing it in the right way: Know your demographic The first…