Linkedin is a great professional social media  platform that unlike portals such as Twitter and Facebook, it allows for detailed searches for relevant member and group keywords. Success from Linkedin is all about being found and participating within relevant group discussions. Here are some top tips which will improve your visibility and success from using…

It is a selection of options from Facebook that does bring about many questions and confusion, so below is our easy to understand explanation how each of the options work: Facebook Ads These are adverts for fan pages that you usually see along the right side of your Facebook page layout or within your news…

It is all well and good having your social media accounts live with regular updates on each of the channels, but what if all your efforts are falling upon deaf ears? You could be updating 20 times a day when you only need to be updating 5 times… You could be updating on channels where…

Some of the most frequently asked questions towards Social Media is how to make it work to generate web traffic and ROI (Return On Investment). Many searches occur on Google from businesses looking to get to understand the source of Social Media and how it works to improve brand exposure online and it is still…

The #SBS award that is given out every Monday evening from Theo Paphitis has become something of a holy grail in the social networking community and it’s winners are in their own ways increasing their on line exposure thanks to it’s growing popularity. How do you enter the #SBS award? Simply tweet your business message…

All business users of Social Media are always looking for ways in which to improve the way they use each platform and how they can better results such as direct enquiries and web traffic. Here are ten top tips to help you gain better results from your efforts: Make sure you have a complete profile…

We personally think that all forms of marketing are important to increase chances of business success, but below are some key examples on how Social Media compares to Traditional Marketing Methods ~ Both good and bad. Social Media marketing is Social allowing for interacting with clients on a Social level rather direct marketing such as…

There are many reasons for using videos for business: SEO benefits. Identifies your brand. Speeds up decision making for your clients. When it comes to explaining how videos can promote your business, we usually refer to examples such as “imagine that someone told you they saw David Beckham walking down your High Street earlier, which…

“One of the most important aspects of any kind of marketing is to connect to the target audience.” With any marketing platform, off line or on line, the importance and value behind it is the volume of the Target Audience. For instance, if you pay to advertise within one of your industry magazines, you are…

Are you wondering whether you should be  focusing on Facebook, Pinterest or YouTube, or in fact putting more time and effort into Tweeting? This brief blog looks at the merits of some of the major Social Media platforms and how they can be used for your business. Ultimately, with any Social Media management campaign, it…

Many businesses create their Social Media accounts and have little idea to what they should be sharing, some may have been using the platforms to chat to colleagues and other business associates and suddenly realise they have a target audience following them and need to start acting appropriately and deliver some engaging content. Below are…