Lifestyle Branding: Why Experience Matters More Than Ever

By Marketme | 9th September 2025

In today’s competitive marketplace, selling a product is no longer enough. Consumers are increasingly drawn to brands that offer experiences, tell compelling stories, and align with their values. Whether it’s fashion, food, or wellness, businesses that lean into lifestyle branding are the ones capturing long-term loyalty. The Rise of Lifestyle Marketing Lifestyle marketing has shifted…

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5 Creative Ways Companies Use Wristbands for Marketing Campaigns

By Marketme | 1st September 2025

Modern marketing is all about thinking outside the box, and brands everywhere are looking for ways to create memorable impressions. Wristbands are a tool for extending your brand’s reach, building customer relationships, and creating an experience to remember. Read on to discover five creative ways companies are using wristbands to help market their campaigns. 1.…

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Seasonality in ecommerce: sell the right things, at the right time

By Marketme | 28th August 2025

By Dave McEvoy, DMAC Media Most ecommerce retailers live and die by the same calendar. Black Friday, Cyber Monday, and Christmas dominate marketing budgets, while the rest of the year is filled with smaller, less inspired pushes. But what if retailers stopped chasing singular peaks and instead built growth around a more predictable, and profitable,…

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5 Tips for Improving Productivity by Relaxing

By Marketme | 8th October 2018

Think about it, you are increasing your productivity by doing nothing. It sounds too good to be true, right? But this is as factual as it gets. One of the best ways to get the head working efficiently is by giving it enough rest. You can’t keep working like clockwork and thinking your productivity would…

Why Website Speed Counts

By Marketme | 5th October 2018

If you are just about to set up your site, you will be told that you need to use the right keywords and add content regularly. However, not many people will tell you about the importance of website loading speed. In recent years, it has become one of the main ranking factors of search engines,…

What We Can Learn About Business from Slot Games

By Marketme | 5th October 2018

A lot has changed since slot machines were invented. While there was an addictive element decades ago that made the young more vulnerable to turning this into a habit, it’s different now. With the invention of online games where people play slots for free or for real money also came the need to build a…

Retail Store Organisation: Dos and Don’ts

By Marketme | 5th October 2018

The way that you arrange your retail store sounds like a fairly simple task. Obviously, you want your store to flow well; you want customers to be able to find what they need; and you’d like there to be an aesthetic benefit to the overall look.   There’s no denying that the aspects described above…

Five SEO techniques no one will tell you about

By Marketme | 4th October 2018

Every website owner online is competing for the same things; the first position on Google’s Search results and a massive increase in organic traffic. With too many websites flooding the internet space, SEO has gained a lot of attention among both big and small brands. The stiff competition has made it even more important for…

4 Top Networking Tips for Estate Agents

By Marketme | 3rd October 2018

Networking – everyone does it, so it must be simple, right? To put it briefly, not necessarily and it could take a bit of practice to do it well. Networking is essential for estate agents and is a great way to get your foot on the ladder if you want to start earning more commission,…

3 of the Best Ways for Estate Agents to use LinkedIn

By Marketme | 3rd October 2018

It’s not news to anyone that social media and LinkedIn especially can substantially help business people and can be a career changing platform for those who use it to their advantage. However, most people don’t use LinkedIn to it’s full potential and miss out on business opportunities as a result. Estate agents especially should look…

Print and bind your own marketing books

By Marketme | 3rd October 2018

Getting marketing materials printed commercially can be a hefty investment if your business is still finding its feet. To make a single print run cost efficient per unit, a significant number of flyers, posters, banners or books need to be produced. Small businesses often don’t need marketing materials in these quantities, leaving large amounts of…

4 Affordable Link Building Strategies for Small Businesses

By Marketme | 3rd October 2018

Building high-quality backlinks to your website forms an integral part of a sound Search Engine Optimisation (SEO) strategy. This is because Google counts the number of quality, relevant backlinks as one of their top ranking factors, meaning you may begin to notice an increase in your search engine rankings. In essence, there are plenty of…

3 Ways To Keep Your Business Secure

By Marketme | 2nd October 2018

Safety and security is one of those huge buzzwords in business which is also more than just a buzzword. The more that you can ensure security in business, the more of a future you can expect for it, and the more you can expect it to be able to do as well, so it is…

Top Branding Mistakes

By Marketme | 2nd October 2018

One of the most important things that any business can do is to create a strong and identifiable brand for their company. Not only is this how customers will recognise and become loyal towards your business, but it will also sum up everything that it stands for. But as well as thinking about the things…

Who needs public liability insurance and who doesn’t

By Marketme | 27th September 2018

In business, just one type of insurance – employers’ liability insurance – is legally necessary. For this reason, you might be tempted to let public liability insurance slip down your priority list. However, this could be a big mistake – and a highly expensive one at that. Though UK law does not enshrine any necessity…