How do I know which social media site is best for my company?
I have seen articles and listened to webinars recently which suggest that business owners who are not sure which social media sites to use for their business should start with the sites that they are most familiar with and which they enjoy using. Yes, this will make using the site for your business easier, but if it does not…
How to use social media better than big brands.
A recent article showed that a significant amount of big brands are not using social media as they should be for their audience. This got us thinking that small companies can often be better than big brands when it comes to customer service and knowing what their customers want. Here, I will look at how…
Is your LinkedIn Company Page up to scratch?
If you have a company page on LinkedIn, you should read this post and make sure that you are making the most of your presence on the site. If there are things you can change about your page, make sure to do them as it will benefit your business. Cover photo Is it showcasing your…
Think before you post!
So often people take to Social Media to post their reactions and views to situations and issues without taking a moment to THINK BEFORE YOU POST. Police are currently clamping down on racial taunts, discriminatory remarks and abusive posts. This action has led to charges being brought against individuals and serves as a timely reminder…
Klout for Business.
Klout is a free online tool for measuring your influence, based on the ability for you to drive action on the internet. You can link Klout up with your Facebook, Twitter, Google+, LinkedIn, Instagram and Foursquare. It gives you a score out of 100 as to how influential you are – the closer to 100,…
Our top 5 tips for using #Twitter.
Are you thinking of getting yourself or your business on Twitter? Or maybe you already have an account but are not quite sure how to get the best out of it. Read our top 5 tips for getting the most out of your Twitter presence: 1. Profile page Make sure this is up to date with…
Are children more socialized because of Internet?
Introduction: It is necessary to consider the socializing potential of Internet, which is indeed huge and impressive in the present context. The Internet is the electronic platform which offers instant communication and socializing tools like emails, chat services, video streaming and more importantly, social networking sites like Facebook, Twitter, MySpace, Orkut, LinkedIn and so on.…
Kik Messenger in a Nutshell.
Although I consider myself fairly up-to-speed with all the cool social media “trends,” the fact that I am now twenty-two and not fifteen is starting to show! For instance, I had heard of Kik Messenger in passing, but never paid much attention to it. But then a parent signed up to one of my seminars…
How Social Media Is Affecting Our Everyday Working Lives.
How Social Media Is Affecting Our Everyday Working Lives Whether it’s catching up on the latest news or disseminating information of your own, the influence of social media continues to grow. Spend an hour managing your company’s social media network and you can engage with customers, reassure clients, monitor market trends and promote your latest…
Is Social Media a necessity in today’s world of Internet Marketing?
Many companies still fail to see the advantage of using social media within their marketing budget spend or dedicating internal time to manage their own presence on channels which are working incredibly well for their rival competitors. Some companies will say that they haven’t had the time to commence or those who have a presence…
Does Social Media help improve #Ecommerce Sales?
How does social media really help to improve ecommerce web traffic and sales? Though not directly a selling channel, we can see many ways in which social media is influencing consumers decisions when making online purchases, in this blog we will take a look at some key points to consider. It is reported that Black Friday online…
What makes great web design? Don’t forget the socials!
When approaching designing a website, the psychology behind aesthetic choices is just as important as content, functionality and navigational aspects. By understanding how the human mind works when journeying through a website, this can help to direct and to some extent, dictate how a site is constructed to best appeal to your target audience. Being…