The Hidden Factor Alejandro Betancourt López Uses to Predict Energy Market Winners

By Marketme | 27th June 2025

The sustainable energy revolution has fundamentally altered competitive dynamics across global markets, yet many promising technologies continue to struggle with commercial viability. This disconnect between technological advancements and market success reveals a critical gap that forward-thinking investors, such as Alejandro Betancourt López, have identified as central to the energy sector’s transformation. Recent analysis from the…

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How Tech‑Startup Accountants Unlock Sustainable Growth

By Marketme | 12th June 2025

In today’s fast-paced innovation economy, tech startups are born every minute—driven by brilliant ideas, hungry teams, and venture-capital firepower. But amidst the buzz of product launches, coding sprints, and user growth hacks, one critical function often gets relegated: accounting. Without solid financial foundations, even the most promising tech startups can lose runway, miss funding deadlines,…

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Attracting Long-Term Tenants: Design Hacks for Creating Inviting Space

By Marketme | 10th June 2025

Finding long-term tenants who actually treat your property like a home (instead of a disposable hotel room) is a bit like online dating. You want commitment, but you’re swiping through a sea of short-term flings and “just browsing” types. Here’s the thing: great tenants don’t just fall from the sky. You create the kind of…

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Tips for art centres and museums on social media:

By Marketme | 23rd January 2014

Tips for art centres and museums on social media: There are various ways museums advertise, such as through newspapers and online advertising. However, in order to reach the younger generation, they need to target them through a more modern device – social media. Social media is a great way for people to express their creative…

How to Ensure Repurposing Content is Worthwhile.

By Marketme | 23rd January 2014

A controversial topic amongst marketers globally is the idea of reworking or moulding an existing piece of content, be it blog, video or infographic into another form or media type to re-distribute. There are those that coin this concept as ‘lazy’ however, I  quite disagree. Why wouldn’t you, where possible save time and energy on…

The Social Media and Blogging Combo.

By Marketme | 22nd January 2014

Social media and blogging go hand in hand. This is undeniable and makes a combination of the two crucial to the success of anyone looking for an effective online presence. Facebook currently has 1.19 billion users and there are roughly 500 million on Twitter. What an audience; what a reach for your business. But, although…

IMPACT, What We Are Not Measuring in Social

By Marketme | 21st January 2014

The buzzword on everyones lips these days seems to be ‘Social’. No matter where we go or who we talk to, we are encouraged to be ‘Social’ and if we’re not being ‘Social’ then we are an outsider, to be scorned and taunted, a little like being back at school! Social is great and to…

#SBS and why if treated right can do wonders!

By Marketme | 21st January 2014

Going back to the start of my experience on social media I was more used to LinkedIn and never thought of Twitter as a tool for the business. If not for a conversation with a client, the fab Becs McNeill @becsmcneill instilling some insight during a 1-2-1 that I created a profile and went from…

Twitter tools part 1: Manage and know your followers.

By Marketme | 21st January 2014

Twitter is great, you can have lots of followers and follow lots of people. You can share content with them and engage. But wait, do you take care of everything? Do you still know who you follow and why? I think you don’t know, because it’s usually growing so fast. You tweet for a few…

TV and Twitter – #Abuse or #Banter.

By Marketme | 20th January 2014

TV and Twitter – #Abuse or #Banter – by Anthony Smith-Chaigneau The Eurovision Song Contest whether you like it or not is one of those annual events that is very divisive. Some people claim it is the best three hours of television in Europe each year, others state that it is an annual cringe-fest best…

Live Blogging – Build a following on social media.

By Marketme | 18th January 2014

Combining social media with blogging great content is the perfect match for increased SEO and building of following on all sharing platforms. There is also Live Blogging which can really motor your profile online and start to attract readers / members / subscribers / followers etc… So, what is live blogging and how does this…