The Japanese Way: A Different Take on Marketing
That market research is vital for your business is an understatement; we spend amounts on it every year and actually waste quite a bit of money on poor research. When the research is poorly conducted and you can’t seem to get the market right at all, it’s time to take a giant step out of…
‘Finding The Right Blogging Platform For Your Business’?
If you’re thinking of using content marketing in order to bring new leads to your business, define your brand or impart your unique knowledge and experience to the masses then a blog should be the cornerstone of your marketing campaign. In the age of widespread smartphone usage, people are engaging with more and more online…
Five Signs Your IT Support Team is Brilliant
Like most companies, you rely heavily on your IT support guys to keep everything moving along and to leap into action to sort it all out when trouble rears its, well, troublesome head. Most often, businesses have an in-house IT support crew, but increasingly enterprises are seeing the benefits of outsourcing this help from companies…
5 Marketing Tips for Manufacturing Companies
No matter what business you’re in, marketing is still essential. Manufacturing businesses are no exception to this rule. Even when you’ve built your business upon loyal custom and word of mouth, it’s still important to let other people know you’re in business and have lots to offer. Online marketing is one of the easiest and…
Benefits of Having Plants in the Office
Every employer should add plants to the office setting. Numerous scientific studies show that plants in the office have both physical and psychological effects. Plus, plants do not cost much and can easily be added to the decorative budget, even going for large artificial plants can create a similar effect and you won’t have to…
Mobile Gambling: Tips to Play like A Pro
You can’t deny the fact that mobile casinos are the next era of online casino gaming. Mobile Gambling has taken over the online casinos in very short period of time. Mobile casino is the choice of players because of its easy accessibility. You can play them anywhere, anytime whether you are travelling, stuck in the…
What Certifications Do Your Business Need?
Traditional industries like accounting, management and teaching have always held professional certification in high regard, allowing professionals to expand their skill set and further their career. Certification can open new prospects and employment opportunities. Now, in our digitally-connected society, professional certifications play a vital role in demonstrating the digital skills and knowledge of your employees…
Fantastic Features That Attract The Right Employees
Businesses are always on the lookout for new and exciting workers. Indeed, they have to be because it is the staff who take the company to the next level. However, it won’t come as a surprise to hear that many businesses don’t hit the brief when they recruit. As a result, they end up hiring…
3 Issues That Can Make Business Videos Appear Amateurish
If you are using video to market your business, then you’re going to be keen to project an image of a business that very much knows what it’s doing. Not only do you want to encourage your existing customers to continue their use of your company, but you also want to catch the attention of…
3 Examples of Fantastic Pinterest Campaigns
Pinterest is a powerful platform for marketing campaigns, but it’s one that’s been criminally underused- until now. The ubiquity of Facebook and their focus on making money through advertisements has seen them become something of a haven for marketers, and in response, any number of guides on ‘Killer Facebook Marketing’ and ‘How to Hack Facebook…
Headhunting Like A Pro: Which Professionals Should You Target?
There might come a time during the life of any business when the boss wants to move things forward. That often requires them to employ new professionals who can bring something different to the operation. Locating and identifying those experts can become somewhat of an art form. For that reason, there is some information on…
Why Use Landing Pages?
You’ve got your website set up and looking just the way you like it. The analytics are confirming that visitors are drilling ever-deeper into your content toward that all important buy-it-now button. Then your boss pings you an email asking how many landing pages you’ve got live. If you don’t have any at all, then…