Lifestyle Branding: Why Experience Matters More Than Ever

By Marketme | 9th September 2025

In today’s competitive marketplace, selling a product is no longer enough. Consumers are increasingly drawn to brands that offer experiences, tell compelling stories, and align with their values. Whether it’s fashion, food, or wellness, businesses that lean into lifestyle branding are the ones capturing long-term loyalty. The Rise of Lifestyle Marketing Lifestyle marketing has shifted…

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5 Creative Ways Companies Use Wristbands for Marketing Campaigns

By Marketme | 1st September 2025

Modern marketing is all about thinking outside the box, and brands everywhere are looking for ways to create memorable impressions. Wristbands are a tool for extending your brand’s reach, building customer relationships, and creating an experience to remember. Read on to discover five creative ways companies are using wristbands to help market their campaigns. 1.…

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Seasonality in ecommerce: sell the right things, at the right time

By Marketme | 28th August 2025

By Dave McEvoy, DMAC Media Most ecommerce retailers live and die by the same calendar. Black Friday, Cyber Monday, and Christmas dominate marketing budgets, while the rest of the year is filled with smaller, less inspired pushes. But what if retailers stopped chasing singular peaks and instead built growth around a more predictable, and profitable,…

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How to Give the Ultimate Business Presentation

By Marketme | 31st October 2016

Giving a presentation is something most of us absolutely dread doing, but at some point many of us will be required to do it in our working lives. Rather than actively trying to avoid the problem, why not focus your efforts on addressing these weaknesses instead? Whether it’s a room full of your closest peers…

The Internet Of Things.

By Marketme | 31st October 2016

Have you seen that thing on the Internet? When a conversation has become a bit monotonous ‘things on the internet’ can provide endless topics of discussion to keep things flowing. It can be an article you’ve read, a video you’ve watched or a song you’ve listened to. Things you see on the internet can be…

Becoming a fitness guru: how to beat the budget gyms

By Marketme | 28th October 2016

Everyone wants to get fit. Seriously, who can honestly say they wouldn’t love to drop a few pounds and discover hidden abs of steel? The only sticking point for personal trainers is that no one wants to pay through the nose for it. It’s partly why low-cost budget gyms have come to dominate the landscape…

The 4 Unmissable Qualities Of A Well-Run Business

By Marketme | 26th October 2016

There is no one way to run a business; in fact, every venture is slightly different. There are, however, several key components which are common to the majority of businesses. Regardless of what a business does or is invested in, these are likely to remain the case. If you run your own business, then you…

What is Branding Marketing About?

By Marketme | 26th October 2016

Branding Marketing is the process of creating a name, symbol or design that identifies and differentiates a product or service from competing ones An effective branding strategy gives you a major edge in increasingly growing and competitive markets. As such, branding management and marketing refers to your promise and commitment in front of the customer.…

Intelligent Tips For Setting Up A Business In The Education Sector

By Marketme | 25th October 2016

The education sector is a fantastic place to start a business. There are a few business ideas you can work with here. However, the best one is starting a tutoring business. Providing tutoring services is in high-demand right now. Especially in older students getting ready to sit their GCSE’s or A-Levels. Consequently, there is a…

What Steve Jobs Can Teach Us About Becoming Better Marketers

By Marketme | 24th October 2016

Steve Jobs pulled off maybe the greatest turnaround ever seen in corporate history. In 2000, Apple computers was almost a complete write-off. But then with some guile and very smart marketing, Jobs managed to turn the whole thing around. Today the company is right at the forefront of some of the most exciting developments in…

Your Employees Are The Legs Of Your Business, Don’t Cut Them Off!

By Marketme | 21st October 2016

What is the most important part of your business? Don’t worry, we’re going to answer for you, it’s your employees. Do you not agree? Think about it, they are the ones who deliver the service that you sell. They are the one who will be interacting and engaging with customers. They are who will determine…

Cheap Business Tools For Maximum Profit!

By Marketme | 21st October 2016

They say simplicity is key when it comes to marketing. While this is an easy thing to say, it is a tricky thing to pull off successfully. It is, however, the best approach you can take to when trying to get your product out there. So many contemporaries of yours and small businesses are still…

3 Reasons Why It’s Crucial To Have A High-Quality Company Website

By Marketme | 20th October 2016

When running a business, you should always have an excellent, high-quality website. People are constantly on the web nowadays, and they often use it to access their favourite businesses. Having a site that runs well on browsers and smartphones is crucial for reaching out to your target demographic.   If you don’t have a website…