Are You Doing Enough To Make Your Website Interactive?
When it comes to their website, most businesses are stuck in the past. They see their websites as boring, static repositories to list their products and services and host their “about” page. But companies that do this are missing a trick. Web sites are moving far beyond just being a static place to get information:…
Three Small Ways That You Can Improve Your Site’s SEO In Big Ways
If you have got a small business and are looking to get your brand name out to more people, one great way is by improving your SEO. That is basically how high your site will come up when someone searches for something that your site is related to. The higher you come up, the more…
How Banks are Reacting to Financial Instability and Changes in Customer Behaviour
Back in 2008, Lehman Brothers Bank filed for bankruptcy protection, at the time the bank held over $600 billion in assets and the filing was the largest that America had ever seen. The rest, as they say, is history, the financial crisis that many had been predicting was well and truly underway. Eight years down…
How To Hit Your Logistics On The Head
When you first started your business, I’m sure your logistics process was easy enough to pin down. You probably didn’t have that many orders to process, and your shipping process probably didn’t involve much more than packing the item, printing off a label and sending it off. Once your operation has grown enough though, things…
How Does Short Term Lending Work?
Take Care and Borrow Wisely When people are looking for help after their bank accounts fall short or when they are in a state of financial hardship then short term lending can hold a lot of positive possibilities. There is also a dark and unsavoury side to borrowing money and borrowers can fall victim to…
Why Is Your Company’s Search Engine Ranking So Important?
With the increase in internet-based marketing methods, there are many new digital techniques to keep up with. One of the most important, which you’ll likely have heard plenty of times, is SEO. SEO, or search engine optimisation, involves getting your website ranked highly on search engines. It’s mostly applied to Google, but can also be…
How Could Inflation Affect Your Business
According to leading think tank, the National Institute for Economic and Social Research, UK inflation will quadruple to about 4% in the second half of 2017. Many shoppers will already have noticed that the price their weekly shop has been increasing, with Marmite, Typhoo, and other food manufacturers admitting that they have had to raise…
Saudi Arabia Looks to Diversify Economy After Oil Prices Fall
Saudi Arabia is looking to reform its economy as part of an ambitious new plan entitled Vision 2030. The country’s economic growth is at its slowest in three years, and could even approach by zero by the end of the year. At the moment, oil makes us 87% of Saudi Arabia’s earnings, but due to…
Retaining staff in a Competitive Environment
It does not really matter where you are based in the world, marketing is a very competitive industry. The fact that businesses can hire a marketer from other countries means that you are competing with literally thousands of other marketing firms for business. If you fail to deliver, you can lose work literally overnight. You…
Ten Most Common English Editing Mistakes Made by ESL Academics
Proofreading and Copyediting one’s own work is a difficult task in itself. It becomes even harder when you are writing in a second language and need to spot the language mistakes as well as the typos. Here we look at the ten mistakes that ESL writers are most likely to miss while they are editing…
5 Innovative Ways Brands Are Using Snapchat
Wth over 100 million active users each day, Snapchat is arguably one of the fastest growing social media platforms. The encrypted messaging service, which allows users to send text, picture and video messages over a select time period, was initially aimed at teens and pre-teens. However, in the last couple of years the app has…
5 Reasons You Should Get a Forex Education
Online Forex trading is fast becoming one of the most popular ways to make extra money. Beginners can jump right in, from the comfort of their own homes. You require no qualifications, and for some it’s simply intuitive. However, if you intend to start trading Forex, you should consider taking advantage of a Forex trading…