Cybersecurity Strategies for Small Businesses in the Digital Age

By Marketme | 25th March 2025

Introduction In today’s digital landscape, small businesses face an unprecedented level of cyber threats. With 43% of cyberattacks targeting small companies, it’s crucial for these businesses to implement robust cybersecurity strategies to protect their sensitive data and maintain customer trust. Cybercrime is projected to cost the world $10.5 trillion annually by 2025, underscoring the importance…

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Global Shipping and Logistics: Insights into the Maritime Industry

By Marketme | 17th March 2025

The maritime industry stands as the lifeblood of global commerce, enabling the seamless movement of goods across continents with unparalleled efficiency. Maritime transport is essential to the everyday lives of billions worldwide, ensuring the steady flow of consumer products, food supplies, energy resources, raw materials, and technological goods. Approximately 85% of global trade by volume…

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How Can I Improve My iPhone’s Battery Life While Using Social Media?

By Marketme | 14th March 2025

In today’s digital world, smartphones, especially iPhones, have become an integral part of our daily lives. Whether it’s scrolling through Instagram, watching TikTok videos, or engaging with friends on Facebook, social media has a significant impact on how we spend our time. However, frequent use of social media apps can drain your iPhone’s battery quickly,…

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Is Image Everything?

By Marketme | 31st October 2014

It’s that time of year when all we want to do is get warm, cosy and comfortable. Staying in is the new going out, good TV and comfort food is the norm and girls secretly stop shaving their legs! For some people image is everything, for others, not so much. However, with day light dwindling,…

Email signature text.

By Marketme | 30th October 2014

Many would agree that the world we live in is becoming increasingly smaller and faster with modern day technology available to most people at their finger tips. We know the progress of the internet, social media and mobiles and mostly during our busy lifestyles, we are carrying around these modern day marketing / communication methods…

What is the key to customer retention?

By Marketme | 27th October 2014

A business’s longevity and the quality of its customer relationships are often inextricably associated, so it’s no revelation that corporations are always re-evaluating how best they can hold onto their clients. And although there are always conditions of scale, there are some fundamental values of keeping your customers that can be applied to any business.…

Types of Word of Mouth Marketing

By Marketme | 27th October 2014

There are two types of word of mouth; immediate and ongoing. Both types are invaluable to brands but certain types are more important for certain products. Immediate Word of Mouth Immediate word of mouth takes place when you pass on information soon after you have learnt it, for example you see an advert for a…

The age of open source branding.

By Marketme | 27th October 2014

It is a bitter pill for many brand managers to swallow. It may even sound absurd but truth is stranger than fiction. No longer are brand managers in control of the brand but the consumer. Welcome to the brave new world of social media ushering in the power shift from marketers to consumers. It is…

9 Must have WordPress Plugins for everyone

By Marketme | 26th October 2014

Beginner / Extreme Techy / Geeky or Nerdy or Buffer between the two; WordPress CMS is ultimate for everyone. A simple class notes sharing website, an E-Shop or unlimited news publishing website, everyone uses WordPress for obvious reasons. Plugins make WordPress great. Here are 9 must have plugins for every size: 1. Backup WordPress Thanks…

How To Optimize Images for Better SEO Results

By Marketme | 26th October 2014

Your website may only have a few images or loads of them, however optimization is important for web pages; heading, URLS and tags or categories. People use Google Image Search and similar other search engines to find beautiful images and graphics. Same search engine rule applies here as for text irrespective of Penguin or Panda.…

How to design a landing page for your website?

By Marketme | 26th October 2014

Let’s us understand first, this often confused term in words. By definition a Landing Page for a Website is a page that loads first to say a Formal Hello to the website visitor. A landing page serves well as a Call to Action (CTA) to gather user information like Name and Email address etc. For…

12 Reasons why WordPress is so popular

By Marketme | 26th October 2014

There are many Content Management Systems, both Free and Proprietary. Amongst all WordPress is notorious for powering the world’s most beautiful websites. Here are 10 reasons why WordPress is so popular! It’s Free The WordPress Software is written in a PHP free script and licensed from GNU. People are not required to spend even a…

How Web Design Companies Can Keep You Out of Trouble?

By Marketme | 26th October 2014

If you are a small business owner and want to improve your overall sales and profitability, it is essential to find the right web design company, which will give your website that much needed edge over the competition. A quality website will not only carry a captivating design, it will be well structured and engage…