Social Media: Are you doing it right?
As the online world continues to dominate the business world, more and more businesses are turning to the benefits of social media as an effective marketing strategy. But there’s more to social media than just setting up a Facebook page and expecting the customers to come rolling in – here are a few tips on…
How to Improve Your Content to Get More Shares
Creating content that has the potential to go viral is every marketer’s dream come true. While the popularity of an article depends on multiple factors that are hard to recap, there are a few additional things everyone can do make their already well-crafted and interesting article even more compelling for the audience. Better Long than…
Building Your Social Media Strategy
Okay, so you have a business and see that the competition are using social media to help promote their products and services. You need to be on there too….don’t you? It’s what all the ‘kids’ are doing and the best way to drive business through your door…isn’t it? Well yes…and no. You’re going to need…
Social Media for Business – 5 Kick-Start Strategies
Social media is all the rage these days, and unless you have been living in a cave you will know how important it is to socialize with your customers using networking sites. But in case you have missed the hype, here is a list of reasons why social media is important for business: Increased exposure…
Content Marketing Optimisation 101 – Effective use of Social Media.
So…you’ve got a website, and you’re ready to engage your customers with your content marketing strategies. But in a world where the consumer likes to act fast, how do you keep them engaged once they are there? Here are ten quick tips for businesses new to content who are looking to optimise their web content…
Ready To Start Your Own Business in The Social Age? Go big on social.
The recession was tough on a lot of people, and the results are still evident throughout the world. With inflation on wages no longer matching that on prices, it’s no surprise that more and more people are turning to the person they can trust the most – themselves. Whilst starting your own social led business…
Twitter’s new profile feature does it matter?
Twitter new profile feature means twitter is definitely becoming more visual. Twitter’s new profile option is worth investigatingIf you want further evidence check out Twitter’s new profile feature that rolled out this month. There is much more emphasis on design and images. You have the opportunity to design something really cool that will represent your…
Introducing Google +Post Ads and What They Mean for Advertisers
Google recently introduced a new advertising medium for their social media platform that will allow marketers to “create compelling ad experiences and make it easier to extend the reach of [their] social content.” The new advertising option has been rightfully dubbed +Post Ads and it essentially enables marketers and brands to convert engaging content into…
Mistakes to be avoided by Beginners on Social Media
Beginners who are new to the field tend to make a lot of mistakes when it comes to social media. By avoiding these mistakes, they can save money and time and also avoid frustration in the future. Not only this, by implementing the best network plans, you can gain success and achieve good results. Listed…
How can Twitter make our business fitter?
It would be a tough call to justify using a strapline such as ‘Twitter makes you fitter!” but that all depends how you interpret the word ‘fitter’ we guess. Yet being alert and ready to react is both a physical and mental process. Having an active presence on Twitter can give you more insight…
The Reality of Being a Work At Home Mum
A couple of weeks ago I was asked a series of questions by one of the lovely Mollie Makes journalists, about how Social Media affects one’s creativity. Before I really stopped and thought about it, I always viewed social media as a stupendously good thing. Okay, yes, there is the fact that I have limited…
True Networking or Buying Followers.
So often you see adverts to buy followers for Social Networks on various sites for a price. It’s a method which some users apply to swell their following but very much paints a false picture and highlights a lack of a good, professional and honest Social Media strategy. One of the greatest benefits about Social…