How Great Leaders Create Environments Where People Can Do Their Best Work

By Marketme | 10th June 2026

Great leadership, it is fair to say, is about wa more than setting targets and managing performance. The most effective leaders are the ones who understand that people do their best when they feel supported, valued, and able to focus on their responsibilities without unnecessary obstacles being placed in their way. In today’s workplace, creating…

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How Forest Schools Can Help Families Survive the Long Summer Holiday

By Marketme | 9th June 2026

As the summer holidays approach, families across the UK are preparing for the annual challenge of keeping children entertained for six long weeks. Whether balancing work commitments, childcare arrangements or simply finding enough activities to fill the days, many parents and guardians find the long break can quickly become a juggling act. Screen time often…

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If We Want Things to Stay as They Are, Things Will Have to Change

By Marketme | 22nd May 2026

By Mark Hayward, founder of Sway PR   The past ten years has seen unprecedented changes in the world of Public Relations, and while 2025 was nothing short of transformative, the first half of this year has already proven itself to be a year of change for the industry. Emerging technologies coupled with an ever-shifting media…

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Musicians on Social Media.

By Marketme | 9th January 2014

Musicians on Social Media Social media is a great way for musicians to promote their music and increase awareness of their name. To begin with, musicians need a website. This should contain everything anyone would need to know about you, including videos, events and pictures! This gives you easy content and makes you look a…

Instagram: How to use it to maximize your business efforts?

By Marketme | 9th January 2014

Instagram is a great social network. I think everyone will agree. But it’s good only to make some selfie’s and show up with your private life?  Many people could think so, but it’s not true. Lot of people using Instagram only for private purposes and Pinterest for business efforts. I agree that Pinterest is more…

Theo Paphitis SBS Award Winner

Social Media – The Dragon Effect!

By Marketme | 8th January 2014

The Dragon Effect So, the other day, and not for the first time, I was asked if, “…doing all that Twitter and stuff makes a difference?”. At the time, if I’m honest, I didn’t have a satisfactory positive response from the experience I’d had. Okay, we’d had the odd enquiry and various interactions with existing…

Parents: Lose the social media fear!!

By Marketme | 8th January 2014

I often hear parents express fear over their children using social media. This is understandable – there are many things that could go wrong online. But at the same time, there are many things that could go right. I also find that the more parents know about social media, the less the fear consumes them.…

4 Ways to Use Pinterest for Small Business Promotion.

By Marketme | 7th January 2014

Pinterest has 70 million users and growing, according to Semiocast. Its popularity goes far beyond the U.S. market, with rapid growth internationally as well. When you’re looking into Internet properties well worth spending your marketing time and money on, Pinterest is a must-use site. In addition to an active and engaged user base, Pinterest supports businesses…

How to convert Twitter content into website traffic.

By Marketme | 7th January 2014

How to convert Twitter content into website traffic Social media is a great way of increasing awareness of your business. However, how good is it unless it’s actually increasing your sales? These tips will help increase the chances of your followers actually visiting your website and generating a sale: 1) Link Link Link – The…

So why do I need a Facebook business page and not a profile?

By Marketme | 7th January 2014

So why do I need a Facebook business page and not a profile? Before we start delving into the technicalities of this question we get asked so often let’s make sure we are all on the same page.  So on the Facebook  platform there are two  types of accounts. Profiles and Pages. Profiles are for users…

Social Media – Your Chance to Shine!

By Marketme | 6th January 2014

We now get over 1 in 4 of our new customers through social media and that proportion is growing all the time. Not only is it more cost-effective than PPC or traditional advertising but it’s also a great way to build a relationship with someone we may never meet. We don’t claim to be experts…

Why you can’t fake it on Twitter.

By Marketme | 6th January 2014

Why you can’t fake it on Twitter A couple of years ago, I was asked for input on the management of a CEO’s Twitter account. It had been noted that his opposite number at a rival company had built a strong following to whom he promoted his company’s work – clearly an audience existed. So,…

How to create remarkable content that people share.

By Marketme | 6th January 2014

How to create remarkable content that people share It’s a win-win. You create remarkable content. It gains momentum as it’s shared on social networks. The result: increased visibility of your services, more traffic to your website and improved sales. That’s the power of remarkable content and what it can do for your brand. But, how…