social media
How do I know which social media site is best for my company?
I have seen articles and listened to webinars recently which suggest that business owners who are not sure which social media sites to use for their business should start with the sites that they are most familiar with and which they enjoy using. Yes, this will make using the site for your business easier, but if it does not…
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How Your Company Should Be Utilising Social Media to Interact with Customers
Companies who hadn’t embraced the internet were left behind a long time ago – at the very least, a company website is now a must. Now, it’s likely those who aren’t using social media platforms such as Facebook and Twitter are going to follow the relics who refuse to move with the times. Social media…
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Video and Social Media.
Having a video made to promote your business is certainly the first step in the process – these days, it’s not enough to just hire a video production company to make the video, it won’t just get seen by itself, you need to promote it, push it and keep doing so to ensure people see…
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Are Estate Agents making the best of the agency window?
Estate Agents are by the very nature of their business very reliant on the quality of their window display to attract prospective buyers passing their agency window. So what’s the problem? It’s all very standard with rows upon rows of properties with very little in the way of varied customer engagement through the use of…
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The Power of Social Media working wonders for Trophy & Engraving Company.
The power of Social Media working wonders for businesses was evident in a order we had recently. We don’t just send our products to near by sports clubs and businesses, we have now ventured further afield into new territory. Social Media has played a huge part in this. The Romanian Curling Federation are now customers to…
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Social Media infiltrating the film industry.
We all know that Social Media is everywhere, all the time, but I thought it would be fun to look at some of the key moments (including a couple of my favourite) where it has branched into Hollywood & the film industry in general. There have been some awesome social media campaigns when promoting films,…
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6 Reasons Your Fans Aren’t Responding to Your Facebook Posts
The first sign that things were changing on Facebook appeared a few weeks ago. There was a significant drop in reach for almost all of our clients. Reach is the metric provided in Facebook analytics that is supposed to show how much exposure a post receives. The drop happened on the same day immediately following…
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How to Double Your Pinterest Followers in Just 5 Minutes a Day
Pinterest is quickly becoming one of the most powerful social networks on the scene. Increasing your activity and knowing the tricks to get more Pinterest followers is important. If your product is targeted towards women then it is crucial to have an online presence on Pinterest. Pinterest is the now the 3rd most popular social network and…
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The Benefits of a Blog.
Did you know that there are millions, MILLIONS of blogs out there? Apparently 20,000 new ones are started daily! There are many benefits of running your own blog. Whatever sector you are in they can help bring new clients business in, keep your customers up to date & really stamp your name down as a…
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Snapchat: How Can Non-Profits Benefit from this New Social Media Platform
Looking back at 2013, there’s no doubt that non-profit organizations have matured in their ability to leverage social media to promote their causes. As we set forth in advancing our communication strategies for 2014, it’s time to look beyond the “holy trinity” of social media, Twitter, Facbook and Youtube. It’s time organizations begin pushing the…
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Know your Hashtags
Hashtags are bigger this year than last year (& they were huge last year!) & with more & more businesses realising that the world of social media is worth getting involved with, now’s the time to get to know your hashtags. A very brief hashtag history: The first use of hashtag was from @chrismessina who…
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Out with the Old, in with the New – the Role of Content Creators in the New Media
The media has been going through a difficult spell in the past few years, and many of those problems it has to be said, have been caused by those working in the industry; just look at the recent phone hacking scandal in the UK for one prime example. Another factor, meanwhile, has been the development…
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