Lifestyle Branding: Why Experience Matters More Than Ever

By Marketme | 9th September 2025

In today’s competitive marketplace, selling a product is no longer enough. Consumers are increasingly drawn to brands that offer experiences, tell compelling stories, and align with their values. Whether it’s fashion, food, or wellness, businesses that lean into lifestyle branding are the ones capturing long-term loyalty. The Rise of Lifestyle Marketing Lifestyle marketing has shifted…

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5 Creative Ways Companies Use Wristbands for Marketing Campaigns

By Marketme | 1st September 2025

Modern marketing is all about thinking outside the box, and brands everywhere are looking for ways to create memorable impressions. Wristbands are a tool for extending your brand’s reach, building customer relationships, and creating an experience to remember. Read on to discover five creative ways companies are using wristbands to help market their campaigns. 1.…

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Seasonality in ecommerce: sell the right things, at the right time

By Marketme | 28th August 2025

By Dave McEvoy, DMAC Media Most ecommerce retailers live and die by the same calendar. Black Friday, Cyber Monday, and Christmas dominate marketing budgets, while the rest of the year is filled with smaller, less inspired pushes. But what if retailers stopped chasing singular peaks and instead built growth around a more predictable, and profitable,…

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Twitter Finally Rolls Out Photo Tagging

By Marketme | 2nd April 2014

Remember back when you were a teenager, and you and your friends found this great restaurant and it was your own special place to hang out and you loved it so much? That was until your mom mentioned that she adored that place too, and then you never wanted to go there again? Yeah. That’s…

Are your twitter followers Meerkats, Lions or Howler Monkeys?

By Marketme | 2nd April 2014

How does coffee shine light on twitter followers? If you go into a contemporary coffee shop you can tell by the menu board that coffee isn’t just, well coffee. Just taking the office order can require a degree in logistics. ‘Make sure mine’s extra hot.’ ‘Yeah mine’s a skinny, right’ ‘An extra shot for me.’…

Leadamo’s First Social Media Podcast.

By Marketme | 1st April 2014

Hi, welcome to the very first Leadamo podcast. We are all very excited about this new venture and hope that it will make keeping up with developments in social media management a whole lot easier. You might be walking the dog, in the gym, driving to work or cooking dinner. By listening to a podcast…

Google+ is primed to explode?

By Marketme | 31st March 2014

Google+ Every social media analyst has been saying the same thing for a long time now — Google+ is primed to explode and become as ubiquitous as Facebook and Twitter any day now. The social network has been growing steadily since its launch, but that gradual approach has made it easy to forget about while…

Estate Agents: Time to engage with blogging and social media.

By Marketme | 27th March 2014

Estate Agents: Time to engage. If you are an Estate Agent of any standing the likelihood is that you advertise on either Rightmove or Zoopla. Joining these vast databases is a way of getting your property seen, in a way that a ‘For Sale’ sign never could. But when you share the market place with…

Social Media in the UK Property Industry.

By Marketme | 27th March 2014

Social media is an online phenomenon that has taken the world by storm, but how has it affected the property industry? And how are property agents utilising this powerful tool? Many people have a narrow view of what social media incorporates, yes it predominantly includes the likes of Facebook and Twitter, but it is also…

Twitter, what else is there to know?

By Marketme | 26th March 2014

In March 2014 what do you need to know as a business owner about twitter? Leadamo Academy investigates. Twitter continues to morph into a full scale marketing machine. Its tribe increases and every 2 days 1 billion tweets are served up. This might fill you with horror or dread. It might make you think there’s…

Social Media Sizing Cheat Sheet – 2014

By Marketme | 26th March 2014

If you are an inbound marketer or own a web business like me, you probably know how powerful to have beautiful looking social media accounts and the effect of sharing your content with a well-designed visual. An image says more than words can explain! Right? Now that even Twitter allows you to share your content…

Why Estate Agents Are Falling Behind On Social Media?

By Marketme | 26th March 2014

Estate agents are falling behind on social media marketing. As a rule, they are relying far too heavily on websites to advertise and sell homes. Facebook strategies are effective ways of reaching their target audience – home sellers and buyers – and are either free to manage in-house (if you have a trained member of staff),…