Lifestyle Branding: Why Experience Matters More Than Ever

By Marketme | 9th September 2025

In today’s competitive marketplace, selling a product is no longer enough. Consumers are increasingly drawn to brands that offer experiences, tell compelling stories, and align with their values. Whether it’s fashion, food, or wellness, businesses that lean into lifestyle branding are the ones capturing long-term loyalty. The Rise of Lifestyle Marketing Lifestyle marketing has shifted…

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5 Creative Ways Companies Use Wristbands for Marketing Campaigns

By Marketme | 1st September 2025

Modern marketing is all about thinking outside the box, and brands everywhere are looking for ways to create memorable impressions. Wristbands are a tool for extending your brand’s reach, building customer relationships, and creating an experience to remember. Read on to discover five creative ways companies are using wristbands to help market their campaigns. 1.…

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Seasonality in ecommerce: sell the right things, at the right time

By Marketme | 28th August 2025

By Dave McEvoy, DMAC Media Most ecommerce retailers live and die by the same calendar. Black Friday, Cyber Monday, and Christmas dominate marketing budgets, while the rest of the year is filled with smaller, less inspired pushes. But what if retailers stopped chasing singular peaks and instead built growth around a more predictable, and profitable,…

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How to Make Friends and Alienate People (on Social Media)

By Marketme | 10th April 2014

Now, here is the $64,000 for all those people using social media out there (which is everybody nowadays). Is it a functioning marketing tool in and of itself, or is it merely a supporting character in the greater marketing machine? The question is more nuanced than many would initially believe, not to mention the differences…

Social Media at the other end of the scale.

By Marketme | 9th April 2014

This Blog entry focuses on social media at a local level, rather than UK & Worldwide. The group in question only has 1000 or so members and only 100 are active regularly. I thought I would add it to this site to give you an idea of both ends of the social media scale. My…

Twitter photo tags 6 ways to use them

By Marketme | 9th April 2014

Twitter photo tags could work for your brand. If you had 241 million users of your service you’d be quite happy right? Wrong! Twitter’s growth is not quite as meteoric as they’d like. So. If this was your business what would you do? Correct, you’d copy a competitor. That appears to be what Twitter had…

Tips to earn social links

By Marketme | 8th April 2014

Social media can play an important role in your search engine optimisation strategy. There are numerous ways of being social online, from using sites such as Facebook, Instagram and Pinterestto commenting in blogs and forums. As well as helping promote your business and engage with customers, these can also help you earn valuable links. Here…

How important is your Social Media profile to Employers?

By Marketme | 6th April 2014

There are two ways to look in to this topic. Firstly that an employer will be attracted to a new employee who has social media skills to bring in to their business and secondly it’s a new way for employers to find you so building a strong profile on social media for yourself could in…

Why not to start a tweet with @

By Marketme | 6th April 2014

One of the little quirks of Twitter is that if you start a Tweet with @ the only people who can see your tweet are the people following both you and the account you tweeted. So for example if you Tweet “@Logotag are the coolest #socialmedia window tags I’ve ever seen!” the only people who will see…

What do Selfies, Sport Relief and MH370 have in common?

By Marketme | 3rd April 2014

Last week I posted a ‘No Makeup Selfie’ on Facebook. Now as you may have noticed I’m an overweight, beauty-challenged, balding bloke, so my post read as follows: Feeling left out, so here’s my picture without makeup…by which I mean coffee The thing I really like about this sort of stuff is the way that…

To Guest Blog or Not to Guest Blog.

By Marketme | 3rd April 2014

A few weeks ago the wired world was somewhat shocked when Google announced that it was going to punish a guest blog network. Google didn’t name the offender (many believe it was MyBlogGuest), but it did set social media ablaze as everyone tried to figure out what this development meant. So what exactly does it…

10 Reasons to Use Nurph for Twitter Chats.

By Marketme | 2nd April 2014

10 Reasons to Use Nurph for Twitter Chats Check out these 10 amazing reasons to use a Nurph Channel for your Twitter Chat. 10) Chat Planning Log-in to Nurph and schedule a Twitter Chat. Just add the Time, Topic, Questions, and click “Save”. Hey presto, you have a Chat page which you can tweet to your Followers. 9) RSVPs Do…