The #SBS award that is given out every Monday evening from Theo Paphitis has become something of a holy grail in the social networking community and it’s winners are in their own ways increasing their on line exposure thanks to it’s growing popularity. How do you enter the #SBS award? Simply tweet your business message…

All business users of Social Media are always looking for ways in which to improve the way they use each platform and how they can better results such as direct enquiries and web traffic. Here are ten top tips to help you gain better results from your efforts: Make sure you have a complete profile…

We personally think that all forms of marketing are important to increase chances of business success, but below are some key examples on how Social Media compares to Traditional Marketing Methods ~ Both good and bad. Social Media marketing is Social allowing for interacting with clients on a Social level rather direct marketing such as…

There are many reasons for using videos for business: SEO benefits. Identifies your brand. Speeds up decision making for your clients. When it comes to explaining how videos can promote your business, we usually refer to examples such as “imagine that someone told you they saw David Beckham walking down your High Street earlier, which…

“One of the most important aspects of any kind of marketing is to connect to the target audience.” With any marketing platform, off line or on line, the importance and value behind it is the volume of the Target Audience. For instance, if you pay to advertise within one of your industry magazines, you are…

Are you wondering whether you should be  focusing on Facebook, Pinterest or YouTube, or in fact putting more time and effort into Tweeting? This brief blog looks at the merits of some of the major Social Media platforms and how they can be used for your business. Ultimately, with any Social Media management campaign, it…

Many businesses create their Social Media accounts and have little idea to what they should be sharing, some may have been using the platforms to chat to colleagues and other business associates and suddenly realise they have a target audience following them and need to start acting appropriately and deliver some engaging content. Below are…

“The human mind craves the visual. Television, computers, games consoles and tablets; we desire information, yet long for entertainment. Facebook currently has 1.15 billion users. There are roughly 500 million on Twitter and 1 billion on YouTube. Each will watch around 2000 minutes of video footage a month and all to find the next big…

How do you monitor of even justify the ROI of your social media management efforts? Generally, for businesses, the success behind Social Media is proven by measuring the likes, views, subscriptions, follows, tweets, re-pins and retweets (etc) because they are the easiest figures to study. These figures will give you a graph on how your…